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Superfandom
Fandom isn't a noun, it's a verb. Fans create; they engage; they discuss. From comics to clothing, boundaries between fans and creators are blurring, and in this new fandom-based economy, it's clear: consumers may buy a product, but it is fans who can make or break it. An essential guide to the fan-fuelled future, Superfandom explores the explosion of fandom and its transformative impact on culture and business. In chapters centred on illuminating case studies, experts Zoe Fraade-Blanar and Aaron Glazer delve into the history, sociology and psychology of fan culture, and how it can change the way business works. With them we visit Disneyland, drink Frida Kahlo branded margaritas, meet the fa...
On Middle Ground
A model of Jewish community history that will enlighten anyone interested in Baltimore and its past. Winner of the Southern Jewish Historical Society Book Prize by the Southern Jewish Historical Society; Finalist of the American Jewish Studies Book Award by the Jewish Book Council National Jewish Book Awards In 1938, Gustav Brunn and his family fled Nazi Germany and settled in Baltimore. Brunn found a job at McCormick’s Spice Company but was fired after three days when, according to family legend, the manager discovered he was Jewish. He started his own successful business using a spice mill he brought over from Germany and developed a blend especially for the seafood purveyors across the ...
American Jewry
In the United States, Jews have bridged minority and majority cultures - their history illustrates the diversity of the American experience.
Son of Rosemary
Return to the dark and haunting world of Rosemary’s Baby in Ira Levin’s beguiling sequel, Son of Rosemary. Levin’s Rosemary’s Baby, one of the best-selling books of all time, is the iconic classic that ushered in the era of modern horror. This shocking and darkly comic sequel is set well after the harrowing events of the first book, and is just as compelling and suspenseful. It is now 1999, and Rosemary Woodhouse awakens from a decades-long coma to find herself in a drastically changed world. She soon discovers her son is already thirty-three years old, an a charismatic spiritual leader worshipped the world over, preaching a message of tolerance and peace. But is “Andy” the savior the troubled world so desperately needs, or is he his father’s son—the Antichrist? Master of suspense Ira Levin’s sardonic and thought-provoking exploration of good and evil, Son of Rosemary, finds Rosemary and her child reunited in a battle of wills that could determine not just the course of the new millennium—but the very fate of humankind.
Screen Tourism and Affective Landscapes
This book explores ways in which screen-based storyworlds transfix, transform, and transport us imaginatively, physically, and virtually to the places they depict or film. Topics include fantasy quests in computer games, celebrity walking tours, dark tourism sites, Hobbiton as theme park, surf movies, and social gangs of Disneyland. How physical, virtual, and imagined locations create a sense of place through their immediate experience or visitation is undergoing a revolution in technology, travel modes, and tourism behaviour. This edited collection explores the rapidly evolving field of screen tourism and the affective impact of landscape, with provocative questions and investigations of social groups, fan culture, new technology, and the wider changing trends in screen tourism. We provide critical examples of affective landscapes across a wide range of mediums (from the big screen to the small screen) and locations. This book will appeal to students and scholars in film and tourism, as well as geography, design, media and communication studies, game studies, and digital humanities.
狂粉是怎樣煉成的
在這個狂粉時代， 如何服務好那些把你拱上神壇又把你推下去的人們 ■ 活在狂粉時代中，經營粉絲社群的最佳參考書 消費者的時代漸趨式微，狂粉時代宣告來臨！過去10年間，由於社群網站的興起、推薦分享力量的日益擴大，企業的經營模式及產品開發也隨之改變。粉絲社群經營方法當然也要更新換代。 ■ 讓狂粉為所愛的事物傳福音 「一般消費者」只會上美食網對某家餐廳留下評論；但「粉絲」則會對這間餐廳的相關細節深入了解與介紹，他們不僅是企業的忠實顧客，也是企業產品及服務如何精進、改良的最佳顧問，同...
