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Manajemen Komplain
Buku ini mengajak pembaca untuk terlebih dahulu memahami konsep kepuasan pelanggan. jika kebutuhan tersebut telah terpenuhi, maka akan terwujud kepuasan. oleh karenanya kita akan mempelajari bagaimana memenuhi kebutuhan pelanggan dan membuatnya puas. dengan demikian, kita akan terhindar dari keluhan.
Modul Buku Ajar: Financial Management for Hospitality
Buku ini ditulis berdasarkan telaah pustaka dari beberapa buku panduan Manajemen Keuangan dan telah diuji cobakan dalam kegiatan belajar mengajar, sehingga diharapkan materi buku Financial Management Hospitality dapat mudah diaplikasikan oleh pembaca. Akhir kata, kami segenap tim penulis mohon maaf apabila terdapat salah penulisan dan kata. Segala kritik yang bersifat membangun akan kami terima dengan senang hati untuk memperbaiki materi buku ajar ini.
The Responsible Entrepreneur
Using inspiring stories about his own experience and fascinating accounts of entrepreneurs throughout the world, Craig Hall explodes the myths of entrepreneurship -- myths like: an entrepreneur's only concern is making money; or nice guys finish last; or the greater the risk, the greater the reward; or that entrepreneurship is the way to get rich quick -- just to mention a few.
Transforming Agrarian Economies
The authors offer a broad-based development strategy to raise incomes through agricultural productivity growth and expanded rural employment. They present rich new information on the rural informal sector and on agriculture-industry interactions, and they analyze the impact of macroeconomic and social policies on the rural economy. Policy instruments aimed at bringing about broad-based development are carefully assessed - from fiscal policy to development of new seeds and farm implements.
Bali
Celebrated for the richness of its artistic and religious traditions, the island of Bali has made its distinctive culture the brand image of its tourist product. This has aroused fears among foreign observers and indigenous authorities alike, who wonder whether Balinese culture will survive the impact of tourism. The author also explores how tourism has contributed to the shaping of modern Balinese culture. An in-depth collection of tourism brochures, advertisements, postcards, newspaper cartoons, tourist snapshots, and fine art illustrate this analysis of not only has viewed Bali but also how the their visitors and the tourist industry.
Archipelago Tourism
Exploring the conceptual insights provided by the archipelagic 'twist' in the context of tourism principles, policies and practices, this volume draws on an international series of case studies to analyse best practice in branding, marketing and logistics in archipelago tourist destinations. The book asks and seeks to answer such questions as: How to 'sell' a multi-island destination, without risking a message that may be too complex and diffuse for audiences to grab on to? Does one encourage visitors to do 'island hopping'; and, if so, how and with what logistic facilities? How does one ascribe specific island destinations within an overall archipelago brand? Would smaller islands rebel against a composite branding strategy that actually benefits other islands? How does one read or craft transport policies as a function of the 'reterritorialisation' of a multi-island space? This book pioneers the exploration of the archipelago as tourism study focus (and not just locus); a heuristic device for rendering islands as sites of different tourism practices, industries and policies, but also of challenges and possibilities.
Asian Tourism
Tourism in Asia is growing faster than anywhere else in the world. Despite the significance of the tourism industry in this area it is under researched. This book addresses this imbalance by providing an edited collection of chapters which explore the domestic and intraregional tourism in Asia.
