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Augmented and Virtual Reality in Social Learning
This book focuses on the design, development, and analysis of augmented and virtual reality (AR/VR)-based systems, along with the technological impacts and challenges in social learning. Social Learning provides a comprehensive approach to researching methods in the emerging fields of AR/VR. The contributors of this book outline the state-of-the-art implementation of AR/VR for the Internet of Things, Blockchains, Big Data, and 5G within AR/VR systems.
Developing E-Government Projects: Frameworks and Methodologies
The emergence of e-government allows for effective governance, increased transparency, better management, and efficient services through the use of the internet and information and communication technologies. Therefore, world governments are mobilizing large amounts of resources in order to implement and promote the use of e-government. Developing E-Government Projects: Frameworks and Methodologies presents frameworks and methodologies for strategies towards the design, implementation, and adoption of e-government projects. By providing best practices in the successful adoption of e-government, this book is essential for policy makers, practitioners, researchers, and students interested in the approaches utilized for the successful implementation of e-government projects.
Developing E-government Projects
"This book presents frameworks and methodologies for strategies toward the design, implementation, and adoption of e-government projects, providing best practices in the successful adoption of e-government"--Provided by publisher.
Advertising, The Uneasy Persuasion (RLE Advertising)
What does advertising do? Is it the faith of a secular society? If so, why does it inspire so little devotion? Advertising, the Uneasy Persuasion is a clear-eyed account of advertising as both business and social institution. Instead of fuelling the moral indignation surrounding the industry, or feeding fantasies of powerful manipulators, Michael Schudson presents a clear assessment of advertising in its wider sociological and historical framework, persuasively concluding that advertising is not nearly as important, effective, or scientifically founded as either its advocates or its critics imagine. ‘Dispassionate, open-minded and balanced ... he conveys better than any other recent author a sense of advertising as its practitioners understand it.’ Stephen Fox, New York Times Book Review First published in 1984.
Knowledge Management in Modern Organizations
Knowledge management has been growing in importance and popularity as a research topic and business initiative. This book documents the key issues of knowledge management and serves as an useful resource for academicians, practitioners, researchers, and students.
Electronic Customer Relationship Management
This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM). It provides important new frameworks derived from current cases and applications in this emerging field. Each chapter takes a collaborative approach to eCRM that goes beyond the analytical and operational perspectives most often taken by researchers in the field. Chapters also stress integration with other enterprise information systems. The book is organized in four parts: Part I presents an overview of the role of CRM and eCRM in marketing and supply chain management; Part II focuses on the organizational success factors behind eCRM implementation; Part III presents cases of eCRM performance enhancement; and Part IV addresses eCRM issues in business-to-consumer commerce.
Connecting
How do we become connected to people we have never met in person? From celebrities to faraway relatives, from favorite writers to thinkers to people we meet on-line, we form a host of subtle, invisible, but very real social connections with distant others. In Connecting, Mary Chayko investigates how physically separated people manage to create a sense of connectedness—a "meeting of the minds"—and feel undeniably, if unexpectedly, bonded. Through dozens of personal accounts, the book considers the social "fallout" of connecting with absent others—the benefits and hazards—on our societies, communities, relationships, and individual selves. The result is a comprehensive yet intimate look at social bonding as it is rarely recorded: an examination of the bonds and communities we form across great distances, and even across time, in the age of the Internet.
Graphical Models in Applied Multivariate Statistics
The Wiley Paperback Series makes valuable content more accessible to a new generation of statisticians, mathematicians and scientists. Graphical models--a subset of log-linear models--reveal the interrelationships between multiple variables and features of the underlying conditional independence. This introduction to the use of graphical models in the description and modeling of multivariate systems covers conditional independence, several types of independence graphs, Gaussian models, issues in model selection, regression and decomposition. Many numerical examples and exercises with solutions are included. This book is aimed at students who require a course on applied multivariate statistics unified by the concept of conditional independence and researchers concerned with applying graphical modelling techniques.
Six Sigma: SPC and TQM in Manufacturing and Services
’Six Sigma’ is a quality concept initially used by Motorola and then developed beyond manufacturing by GE Capital. It has underpinned that organisation's phenomenal success. In essence it is a way of scientifically measuring your current success (or failure) rate in relation to customer expectations (regardless of industry sector) and then ensuring that improvements are made. Six Sigma is the application of a new model of working, statistical measurement and process control to TQM. The ’normal’ position of businesses today is three sigma (or a defect rate of about 5-10%); six sigma - a defect rate of less than four in every million - is the ultimate goal. This book explains the concept of Six Sigma and its statistical basis; explains the benefits which can be achieved by using it in any company and then outlines how to implement such a programme.
