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Telephone Directory
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Twitter Means Business
Millions of Internet users have fallen in love with the Twitter microblogging service, which can engage customers, promote products, and monitor what is being said about brands. This text serves as a field guide to this powerful, flexible business tool.
Hospital Marketing
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CPSC Public Calendar
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Social Media in Iran
First comprehensive account of how the Internet has impacted life in Iran. Social Media in Iran is the first book to tell the complex story of how and why the Iranian peopleincluding women, homosexuals, dissidents, artists, and even state actorsuse social media technology, and in doing so create a contentious environment wherein new identities and realities are constructed. Drawing together emerging and established scholars in communication, culture, and media studies, this volume considers the role of social media in Iranian society, particularly the time during and after the controversial 2009 presidential election, a watershed moment in the postrevolutionary history of Iran. While reg...
The Role of Twitter in the 2016 US Election
This book assembles six chapters by respected and emerging scholars in political science and communication to produce a first sustained look at Twitter's role in the 2016 US Presidential Election. While much attention has already been paid to Trump's use of Twitter as a phenomenon—how it helps drive news cycles, distracts attention from other matters, or levies attacks against rivals, the news media, and other critics—there has been little scholarly analysis of the impact Twitter played in the actual election. These chapters apply an impressive diversity of theoretical explanations and methodological approaches to explore how this new technology shaped an American election, and what impact it could have in the future.
