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Strategic innovation is the development of new forms of positioning that enable firms to redefine the way to do business, offering greater non-monetary value to customers and a higher level of cost effectiveness. Strategic innovators deliver their superior value proposition by developing new markets and leveraging on innovative forms of distribution and communication. Strategic innovators can remain competitive and achieve profitable growth within competitive environments that are characterised by discontinuity, instability and uncertainty. The book investigates strategic innovation through a process model, built on a multiple case study analysis of innovative firms, that explains the dynamics of innovative strategy generation and implementation.
This rigorously compiled A-Z volume offers rich, readable coverage of the diverse forms of post-1945 Italian culture. With over 900 entries by international contributors, this volume is genuinely interdisciplinary in character, treating traditional political, economic, and legal concerns, with a particular emphasis on neglected areas of popular culture. Entries range from short definitions, histories or biographies to longer overviews covering themes, movements, institutions and personalities, from advertising to fascism, and Pirelli to Zeffirelli. The Encyclopedia aims to inform and inspire both teachers and students in the following fields: *Italian language and literature *Arts, Humanities and Social Sciences *European Studies *Media and Cultural Studies *Business and Management *Art and Design It is extensively cross-referenced, has a thematic contents list and suggestions for further reading.
The principal aim of this book is to introduce to the widest possible audience an original view of belief calculus and uncertainty theory. In this geometric approach to uncertainty, uncertainty measures can be seen as points of a suitably complex geometric space, and manipulated in that space, for example, combined or conditioned. In the chapters in Part I, Theories of Uncertainty, the author offers an extensive recapitulation of the state of the art in the mathematics of uncertainty. This part of the book contains the most comprehensive summary to date of the whole of belief theory, with Chap. 4 outlining for the first time, and in a logical order, all the steps of the reasoning chain assoc...
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