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Improving University Reputation Through Academic Digital Branding
As higher education institutions adapt to an increasingly digital world, it is imperative that they adopt technological techniques that allow them to establish a digital presence. Academic e-branding involves managing a university’s brand and image to promote and build the reputation of the institution, especially in regards to its student and faculty research and achievements. Without a solid digital presence, higher education institutions may struggle to remain competitive. Improving University Reputation Through Academic Digital Branding is a critical scholarly publication that explores digital branding and its role in establishing the reputation of academic institutions and programs. Featuring a range of topics including digital visibility, social media, and inclusive education, this book is ideal for higher education boards, brand managers, university and college marketers, researchers, academicians, practitioners, administrators, and students.
Los nuevos métodos de producción y difusión musical de la era post-digital
El volumen que aquí se presenta surge como resultado del simposio "Los nuevos métodos de producción y difusión musical de la era post-digital" desarrollado en la Universidad de Zaragoza el 10 de noviembre de 2017, dentro del VII Congreso de Investigación en Comunicación e Información Digital CICID 2017. Este encuentro científico ha reunido a investigadores de España, Portugal, Brasil, Venezuela, Italia y Australia, centrándose en el papel de la música en las relaciones sociales actuales y poniendo de relieve el término post-digital para describir el estado de normalización digital en el que nos encontramos. Superado el período de transición hacia lo digital, las entendidas como "nuevas tecnologías" han dejado de ser nuevas para convertirse en parte integrante de nuestras vidas.Los investigadores participantes han afrontado este análisis desde diferentes perspectivas.
The American Journalist in the 1990s
First Published in 1996. Routledge is an imprint of Taylor & Francis, an informa company.
Mechanisms of antibiotic resistance
Antibiotics represent one of the most successful forms of therapy in medicine. But the efficiency of antibiotics is compromised by the growing number of antibiotic-resistant pathogens. Antibiotic resistance, which is implicated in elevated morbidity and mortality rates as well as in the increased treatment costs, is considered to be one of the major global public health threats (www.who.int/drugresistance/en/) and the magnitude of the problem recently prompted a number of international and national bodies to take actions to protect the public (http://ec.europa.eu/dgs/health_consumer/docs/road-map-amr_en.pdf: http://www.who.int/drugresistance/amr_global_action_plan/en/; http://www.whitehouse....
The European Information Society
The globalization of social, cultural and economic relations is facilitated, and at the same time conditioned by developments in the information and communications technologies (ICT) and infrastructure. Human knowledge brought mankind from an oral to a literate culture, thanks to the invention of print media. The development of the electronic media in the 20th century paved the way for the information age, in which spatial and temporal constraints are lifted. This work explores the consequences of this revolution in human communications, which are multidimensional in character, affecting economical, political and social life on national, international and local levels. The text is part of a series of volumes arising from the intellectual work of ECCR members.
Pandora’s Hope
A scientist friend asked Bruno Latour point-blank: “Do you believe in reality?” Taken aback by this strange query, Latour offers his meticulous response in Pandora’s Hope. It is a remarkable argument for understanding the reality of science in practical terms. In this book, Latour, identified by Richard Rorty as the new “bête noire of the science worshipers,” gives us his most philosophically informed book since Science in Action. Through case studies of scientists in the Amazon analyzing soil and in Pasteur’s lab studying the fermentation of lactic acid, he shows us the myriad steps by which events in the material world are transformed into items of scientific knowledge. Throug...
Soybean
Plants are important for a permanent ecosystem, because in the ecological pyramid plants support all the other living organisms at the base. Very important organization is thought to be the integral process of resource, transport, partitioning, metabolism, and production, which involves yield, biomass, and productivity in plants. Accordingly, it is important to obtain more information about the knowledge concerning yield, biomass, and productivity in plants. Soybean is one of the main crops largely contributing to our life, which is thought to be connected to our ecosystem through the above-mentioned integral process. This book focuses on the soybean, and reviews and research concerning the ...
Nuevas tendencias en comunicación especializada y en educación
La Universidad se encuentra en pleno progreso desde su tiempo cero; de hecho, halla su carta de naturaleza en la necesidad de mejorar el medio que la nutre y por y para el que existe: la sociedad. Rompiendo las viejas membranas de la enseñanza imperante hasta el siglo XX, las nuevas ®evoluciones de contenidos y fórmulas, como lo fuera el EEES (o Plan Bolonia) o las TIC, suponen la respuesta a esas actualizadas necesidades docentes y curriculares. Las Humanidades, las Artes, las Ciencias sociales y la Docencia se reescriben, hibridando, gracias a los nuevos lenguajes y herramientas, contenidos otrora lejanos. La nueva Academia es poliédrica, ínter y multi disciplinar, dialógica y colabo...
Europeanizing Education
The study of common and diverse effects in the field of education across Europe is a growing field of inquiry and research. It is the result of many actions, networks and programmes over the last few decades and the development of common European education policies. Europeanizing Education describes the origins of European education policy, as it metamorphosed from cultural policy to networking support and into a space of comparison and data. The authors look at the early development and growth of research networks and agencies, and international and national collaborations. The gradual increase in the velocity and scope of education policy, practice and instruments across Europe is at the h...
