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Italian Women's Experiences with American Consumer Culture, 1945–1975
This book analyzes the spread of American female consumer culture to Italy and its influence on Italian women in the postwar and Cold War periods, eras marked by the political, economic, social, and cultural battle between the United States and Soviet Union. Focusing on various aspects of this culture—beauty and hygiene products, refrigerators, and department stores, as well as shopping and magazine models—the book examines the reasons for and the methods of American female consumer culture’s arrival in Italy, the democratic, consumer capitalist messages its products sought to “sell” to Italian women, and how Italian women themselves reacted to this new cultural presence in their everyday lives. Did Italian women become the American Mrs. Consumer? As such, the book illustrates how the modern, consuming American woman became a significant figure not only in Italy’s postwar recovery and transformation, but also in the international and domestic cultural and social contests for the hearts and minds of Italian women.
Convergenze plurilingui
The concepts of "plurilinguism" and "multilingualism" are normally used in studies dealing with current linguistic realities observed in communities of speakers. This volume collects eleven essays which apply these categories to historical settings, spanning a period from the Middle Ages until the late Renaissance. It demonstrates that contacts between languages have, for centuries, characterized and shaped the linguistic realities of Europe.
UA Journal
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Petrarch and Boccaccio in the First Commentaries on Dante’s Commedia
This text proposes a reinterpretation of the history behind the canon of the Tre Corone (Three Crowns), which consists of the three great Italian authors of the 14th century – Dante, Petrarch, and Boccaccio. Examining the first commentaries on Dante’s Commedia, the book argues that the elaboration of the canon of the Tre Corone does not date back to the 15th century but instead to the last quarter of the 14th century. The investigation moves from Guglielmo Maramauro’s commentary – circa 1373, and the first exegetical text in which we can find explicit quotations from Petrarch and Boccaccio – to the major commentators of the second half of the 14th century: Benvenuto da Imola, Franc...
Designing Books
Designing Books provides practical guidelines for book design: page proportions, typefaces, paper choices, bindings, and book jackets. Numerous drawings and reproductions of book pages accompany the text. Also included is an overview of book design and the work of Swiss typographer, Jost Hochuli.
