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Getting Dressed and Parking Cars
Getting Dressed and Parking Cars captures the minute-to-minute, event-by-event, nail-biting business adventure of Alok Kejriwal’s fourth entrepreneurial venture—Games2win. The Walt Disney Company acquired Alok’s previous company. Games2win has been creating car parking and dress-up games online with the aim of becoming India’s most successful casual gaming start-up in the global market. Each chapter in this book captures Alok’s real-life experience of building, scaling and routinely failing in his venture. The book throbs with adrenaline as Alok thrills readers with stories of his website traffic vanishing in thin air, his games getting stolen, his arrest and his partner’s amazing creation of ‘invisible’ ads. Getting Dressed and Parking Cars is not a book glorifying a successful start-up but a journey of business adventures that celebrates the spirit of ‘starting something’. Think of it as a playbook for professionals and entrepreneurs to create something new.
The Cave
By the time he was thirteen, Alok Kejriwal had begun to have profound spiritual experiences. Separated from his parents at birth, he was raised under the loving care of his Nana and Nani. During the course of these life-altering events, Alok realized that his life was not going to be a usual one. Over the next few years, Alok met unusual and blessed holy men who uplifted him. He visited temples and sacred places where he had transformative experiences. In November 2011, Alok visited a remote cave near Ranikhet in Uttarakhand that changed him forever. The Cave is an insightful, honest and deeply personal account of Alok's spiritual journey. With characteristic candour, he shares intimate aspects of his life that bring meaning and balance to his journey as a successful digital entrepreneur. A playbook of the principles of success that Alok has acquired over the years, The Cave details the amazing opportunities that are available to us all, if only we follow our heart as much as we follow our mind.
The Game Changers
Entrepreneurship is not about breaking free from the 9 to 5 humdrum, not about being your own boss, and definitely not glorious. The entrepreneur shuns the comfort of a cushy corporate job and six figure salaries to set sail on unchartered waters with a single minded zeal and only an idea as an anchor. But it is this idea and passion that makes all the difference and catapults them into a world of infinite possibilities. The Game Changers brings to you 20 success stories of IITians who went on to live the big dream. These include: Suhas Patil, Vijay Kumar, Vinod Gupta, Sam Dalal, Sridhar Mitta, Arjun Malhotra, Kiran Seth, Prabhakant Sinha, Ranbir Singh Gupta, Bikram Dasgupta founder of Globsyn, Praful Kulkarni, Sunil Gaitonde, Anand Deshpande, Arvind Kejriwal, Harish Hande, Anuradha Acharya, Venkata Subramanian, Bikash Barai, Vikram Kumar, and Krishna Mehra. With a foreword by Dr Duvvuri Subbarao, Governor, Reserve Bank of India, and introduction by Damodar Acharya, Director, IIT Karagpur, this book marks the 60 golden years of India’s finest institute. Come, be a part of their journey, get inspired to dream and make your own story.
Bad Buying
"A fascinating litany of the mistakes that can happen when buyers get it wrong" - Luke Johnson, The Sunday Times "Packed full with amazing examples' Jeremy Vine, BBC Radio 2 "Colossal, costly disasters could be averted if those holding the purse strings read this book. - The Times In this hilarious, fascinating and insightful expose, industry insider Peter Smith reveals the massive blunders and dodgy dealings taking place around the world as private companies and public sector bodies buy goods and services. A recent report showed that over 90% of procurement projects fail. So, why are so many billions wasted on ineptitude, mismanagement and, in some cases, fraud? By turns an entertaining acc...
Why I stopped wearing my Socks
By the time he was twenty, Alok Kejriwal had his life pre-planned for him. He would inherit the family's socks manufacturing business and be the hard-working, money-minting, quintessential Marwari businessman, forever. Except that it didn't turn out that way. A few years after surviving the family set-up, something turned up that sent Alok on a completely different career path: the Internet! A crazy business idea Alok had turned out to be a winner. Soon, Alok was fighting and thriving in a world completely different from the one he had grown up in. A world where technology breakthroughs, VCs and out-of-the-box thinking decided the real winners. Why I Stopped Wearing My Socks is Alok's real-l...
The Essence of Strategy
Strategy is the discipline that sits above all others. Strategy is about how to win. Strategy has the potential to lift us repeatedly and sustainably from the ugliness of a brute force world. I wrote this book because whilst strategy is incredibly important and powerful, it is almost always poorly understood, defined, articulated and executed. Enjoy.
The Ambuja Story
WINNER OF THE 2022 TATA LITERATURE LIVE! BUSINESS BOOK AWARD 'I had never seen a cement plant in my life. I had no idea about limestone deposits or the cement industry in Gujarat. And I had never negotiated an industrial agreement. Yet, in the next few weeks, I would need to be ready for a substantive meeting with Gujarat government officials.' The year was 1983. A cotton trader, still in his early thirties, began to dream big. His aspiration was to become an 'industrialist'. The venture he was about to embark on was uncharted territory for him. He knew nothing about cement, limestone or anything remotely associated with it. In the era of Licence Raj, where everything from production to cons...
Fast, Cheap and Viral
Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "
Losing the Signal
Winner of the Canadian National Business Book Award 2016 Shortlisted for the FT/McKinsey Business Book of the Year Award 2015 In 2009, BlackBerry controlled half of the US smartphone market. Today that number is less than one per cent. What went so wrong? Losing the Signal is the riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed; instead, the rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway. With unprecedented access to key players, senior executives, directors, and compe...
Think Your Way To Success
You can achieve anything when you know how to put your mind to it We all know that a positive mental attitude can work wonders… but there's so much more to it than that. With the right coaching you can move from positive attitude to determined success magnet! Mark Rhodes trains people every day on just how to achieve that level of concentrated resolve. In this book he'll show you how to build the mindset you need to achieve your goals and dreams and start to notice more opportunities and have the confidence to act on them. Whilst NLP based, no prior knowledge of NLP is needed! Mark keeps the science in the background. And don't worry, he doesn't ask us to trust the powers of the Universe a...
