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Inside the Sun
Proceedings of the 121st Colloquium of the International Astronomical Union, held at Versailles, France, May 22-26, 1989
Designing Luxury Brands
Zusammenfassung: This book, a second offering after the successful first edition, shows how to build successful luxury brands using the power of sensory science and neuropsychology. The author presents inspiring business cases like Tesla Cybertruck, Chanel, KaDeWe, Baccarat, JACQUEMUS, NASA, MUD Jeans, Lilium, Rémy Cointreau, FENG J, Moncler, Louboutin, or Raffles Dubai in industries such as Fashion, Automotive or Leisure. The book highlights groundbreaking scientific methods - like the Derval Color Test® taken by over 30 million people - to help predict luxury shoppers' preferences and purchasing patterns. Game-changing and unique features of successful luxury brands are decoded. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle
Physics of Luminous Blue Variables
A strange field of speculation is opened by this phenomenon ... here we have a star fitfully variable to an astonishing extent. and whose fluctuations are spread over centuries. apparently in no settled period. and with no regularity of progression. What origin can we ascribe to these sudden flashes and relapses? What conclusions are we to draw as to the comfort or habitability of a system depending for its supply of light and heat on so uncertain a source? -- J. F. W. Herschel! We can imagine, at least, that the study of Luminous Blue Variable stars began as the official court astrophysicists of Eridu speculated about a new 5000 years ago first-magnitude star which persisted in their southe...
Transactions of the International Astronomical Union
The XXth General Assembly of the International Astronomical Union was held in Baltimore, Maryland USA from August 02 to 11, 1988. The Inaugural Ceremony on August 02 was held in the presence of representatives of the United States Governn:ent, t~e S~ate of Maryland, the City of Baltimore and the host institution -the Johns Hopkins Umverslty- as well as of the National and Local Organising Committees. The scientific programme maintained the high standards of the Union and the scientific proceedings may be found either in this volume or in volume 8 of Highlights of Astronomy. The scientific programme was organised by the 40 Commission Presidents and coordinated by the General Secretary (1985-1988), Dr. J.-P. Swings. The local arrangements were effectively made through the National Organising Committee under the Chairmanship of Prof. F. Drake and the Local Organising Committee under the co-Chairmanship of Prof. A. Oavidsen and Dr. R. Giacconi. The smooth day to day operation of the meeting resulted from the incomparable dedication of Karen Weinstock and Harold Screen.
The Evolution of Galaxies
Galaxies have a history. This has become clear from recent sky surveys which have shown that distant galaxies, formed early in the life of the Universe, differ from the nearby ones. New observational windows at ultraviolet, infrared and millimetric wavelengths (provided by ROSAT, IRAM, IUE, IRAS, ISO) have revealed that galaxies contain a wealth of components: very hot gas, atomic hydrogen, molecules, dust, dark matter ... A significant advance is expected due to new instruments (VLT, FIRST, XMM) which will allow one to explore the most distant Universe. Three Euroconferences have been planned to punctuate this new epoch in galactic research, bringing together specialists in various fields of Astronomy.
Massive Stars in Starbursts
This book reviews the importance of massive stars in several areas of astrophysics. Massive stars are objects that are 10-100 times the mass of our Sun. Above ten solar masses, loss through stellar winds begins to have a major impact on the evolution of a star. The upper limit of 100 solar masses is derived from observations. Significant progress has now been achieved in massive star research. New models, along with high quality observations, have improved our understanding of the formation, structure, atmosphere, and evolution of these massive objects. They are formed in violent bursts of star formation and are probably related to the phenomena observed in active galactic nuclei. The workshop at the Space Telescope Science Institute examined the interplay between the astrophysics of massive stars and their location in extragalactic starburst regions. There are eighteen chapters by leading researchers. Each has been carefully edited to ensure that the book is a comprehensive introduction to the theory and observation of massive stars in starburst regions.
The Stellar Populations of Galaxies
One approach to learning about stellar populations is to study them at three different levels of resolution. First in our own Galaxy; secondly from nearby galaxies where stars can still be resolved; and thirdly in remote galaxies in which the stellar population can only be studied in integrated light. This IAU Symposium covered the entire range of galaxies in its study of their stellar populations. Interspersed with theoretical papers, the wealth of observational results provides an important state-of-the-art presentation of the progress that has been made in this field.
From Extrasolar Planets to Cosmology
This symposium was dedicated to science opportunities with the VLT. All major areas of astronomical research were discussed in the plenary sessions, ranging from where we stand in cosmology to the new frontiers in the solar system. The workshops published in this volume focussed on different ways of finding clusters of galaxies at high redshift, on gravitational lensing by distant compact clusters, on the use of stellar populations as distance, age or abundance indicators, and on the extraordinary progress made in the discovery of extrasolar planets. This book affords a glimpse of what will be at the center of astrophysical research in the forthcoming decade. It is addressed to researchers and graduate students.
Frontiers Of Space And Ground-Based Astronomy
ROSAT Observations G. HASINGER Max-Planck-Institut flir extraterrestrische Physik, D-85740 Garching, Germany Abstract. This review describes the most recent advances in the study of the extragalactic soft X-ray background and what we can learn about its constituents. The deepest pointed observations with the ROSAT PSPC are discussed. The logN-logS relation is presented, which reaches to the faintest X-ray fluxes and to the highest AGN surface densities ever achieved. The N(>S) relation shows a 2 density in excess of 400 deg- at the faintest fluxes and a flattening below the Einstein Deep Survey limit. About 60% of the extragalactic background has been resolved in the deepest field. Detailed ...
Beyond Einstein
Beyond Einstein: Perspectives on Geometry, Gravitation, and Cosmology explores the rich interplay between mathematical and physical ideas by studying the interactions of major actors and the roles of important research communities over the course of the last century.
