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Media Management
  • Language: en
  • Pages: 428

Media Management

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A Foxfire Christmas
  • Language: en
  • Pages: 157

A Foxfire Christmas

New in paperback This captivating book of recollections celebrates the holiday traditions of Appalachian families as passed from one generation to the next. Based on Foxfire students' interviews with neighbors and family members, the memories shared here are from a simpler time, when gifts were fewer but perhaps more precious, and holiday tables were laden with traditional favorites. More than just reminiscences, however, A Foxfire Christmas includes instructions for recreating many of the ornaments, toys, and recipes that make up so many family traditions, from Chicken and Dumplings to Black Walnut Cake, and from candy pulls to corn husk dolls and hand-whittled toy cars.

Managing Media Firms and Industries
  • Language: en
  • Pages: 379

Managing Media Firms and Industries

  • Type: Book
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  • Published: 2015-08-20
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  • Publisher: Springer

This volume provides rich insight into the nature and practice of media management. Contributions assess the degree to which management of media firms requires a unique set of skills, highlighting similarities and differences of media firms compared with other industries in terms of management practices, HR development and operational aspects. Success and limitations of research on media management theory is evaluated, both drawing on management theory and examining insights from other disciplines. Dimensions for future research are considered along with practical implications for media managers and corporate structures. The book serves as a valuable reference for researchers, advanced students and practitioners in media industries.

The Book Publishing Industry
  • Language: en
  • Pages: 502

The Book Publishing Industry

  • Type: Book
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  • Published: 2013-07-31
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  • Publisher: Routledge

This volume provides an innovative and detailed overview of the book publishing industry, including details about the business processes in editorial, marketing and production. The work explores the complex issues that occur every day in the publishing industry.

Handbook of Media Management and Economics
  • Language: en
  • Pages: 747

Handbook of Media Management and Economics

This handbook provides a synthesis of current work and research in media management and economics, and establishes an agenda for future activities. It will serve as a foundational resource for scholars and students in media management and economics.

Huskerville
  • Language: en
  • Pages: 264

Huskerville

  • Type: Book
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  • Published: 2007-10-29
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  • Publisher: McFarland

This work reveals the storied love affair that has long existed between native Nebraskans and the University of Nebraska football team. The author draws upon his experiences as a devoted "Huskerviller," and the insights of more than 500 other Husker fans who shared their ideas through interviews, questionnaires, and Internet communication, to compose a story that highlights how the culture, history, and geography of Nebraska are intimately embedded in fans' devotion to the Cornhuskers. The book features photographs and an extensive bibliography, while an appendix provides 16 essays written by devoted Husker fans.

The Culture and Commerce of Publishing in the 21st Century
  • Language: en
  • Pages: 292

The Culture and Commerce of Publishing in the 21st Century

This is the definitive social and economic analysis of the current state and future trends of the American book publishing industry, with an emphasis on the trade, college textbook, and scholarly publishing sectors. Drawing on a rich and extensive data, the thoughtful analysis presented in this book will be valuable to leaders in publishing as well as the scholars and analysts who study this industry.

Last Paper Standing
  • Language: en
  • Pages: 278

Last Paper Standing

Last Paper Standing chronicles the history of competition between the Denver Post and Rocky Mountain News—from both newspapers’ origins to their joint operating agreement in 2001 to the death of the News in 2009—to tell a broader story about the decline of newspaper readership in the United States. The papers fought for dominance in the lucrative Denver newspaper market for more than a century, enduring vigorous competition in pursuit of monopoly control. This frequently sensational, sometimes outlandish, and occasionally bloody battle spanned numerous eras of journalism, embodying the rise and fall of the newspaper industry during the twentieth century in the lead up to the fall of Am...

The People's News
  • Language: en
  • Pages: 196

The People's News

  • Type: Book
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  • Published: 2014-02-03
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  • Publisher: NYU Press

Uncovers the surprising cause behind the recent rise of fake news In an ideal world, journalists act selflessly and in the public interest regardless of the financial consequences. However, in reality, news outlets no longer provide the most important and consequential stories to audiences; instead, news producers adjust news content in response to ratings, audience demographics, and opinion polls. While such criticisms of the news media are widely shared, few can agree on the causes of poor news quality. The People’s News argues that the incentives in the American free market drive news outlets to report news that meets audience demands, rather than democratic ideals. In short, audiencesâ...