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Manajemen pemasaran adalah suatu proses perencanaan, pengorganisasian, pelaksanaan, dan pengendalian aktivitas pemasaran untuk mencapai tujuan bisnis perusahaan. Tujuan utama dari manajemen pemasaran adalah untuk memenuhi kebutuhan dan keinginan pelanggan dengan cara yang lebih baik daripada pesaing, sehingga perusahaan dapat mencapai keuntungan yang maksimal. Manajemen pemasaran melibatkan berbagai kegiatan seperti riset pasar, segmentasi pasar, penetapan harga, pengembangan produk, promosi, dan distribusi.
Manajemen perbankan adalah disiplin yang berkaitan dengan pengelolaan efektif dan efisien dari berbagai aspek yang terlibat dalam operasional perbankan. Perbankan merupakan sektor vital dalam perekonomian yang berperan dalam menyediakan layanan keuangan kepada individu, perusahaan, dan lembaga lainnya. Manajemen perbankan bertujuan untuk memastikan bahwa bank dapat beroperasi dengan baik, memenuhi kebutuhan nasabah, menghasilkan keuntungan, dan mengelola risiko dengan tepat.
Di tengah perubahan yang tak henti, dunia bisnis memasuki era di mana inovasi menjadi kunci keberlanjutan dan pertumbuhan. Organisasi yang mampu beradaptasi dengan cepat, menciptakan solusi yang inovatif, dan mengintegrasikan teknologi baru akan menjadi pionir dan pemimpin di masa depan. Tulisan ini hadir sebagai panduan refleksi dan eksplorasi terhadap peran inovasi dalam konteks organisasi untuk menghadapi tantangan dan peluang masa depan bisnis.
A collection of research papers that explains Canada's relatively weak productivity record over the last few decades and the nature of productivity growth in Canada. The book covers a wide range of topics, including productivity trends and determinants, innovation, investment, global linkages, productivity in the new economy, and the social aspects of productivity. Includes in-depth and detailed papers by experts in Canadian economics, policy, trade etc.
Oral Wound Healing: Cell Biology and Clinical Management brings experts from around the world together to provide an authoritative reference on the processes, principles and clinical management of wound healing in the oral mucosa. Promoting a thorough understanding of current research on the topic, this new resource draws together thinking on the basic biological processes of wound healing in the oral environment, as well as providing more detailed information and discussion on processes such as inflammation, reepithelialization and angiogenesis. Beyond this, the book goes on to examine topics pertinent to the effective clinical management of oral wound healing, bringing together chapters on large dento-facial defects, dental implants, periodontal regeneration, and pulp healing.An essential synthesis of current research and clinical applications, Oral Wound Healing will be an indispensable resource for dental specialists, oral and maxillofacial surgeons as well as researchers in oral medicine and biology.
The Proceeding book presented the International Conference of Economics, Business & Entrepreneurship (ICEBE), which is an international conference hosted by Faculty of Economics & Business Universitas Lampung (FEB-UNILA) in collaboration with Magister Manajemen Teknologi Universitas Multimedia Nusantara. Total 50 full papers presented were carefully reviewed and selected from 85 submissions with the topics not limited to Finance, Accounting, Marketing and Digital Innovation. The ICEBE 2020 Conference was conducted virtually, on 01 October 2020 which had been attended by academics and researchers from various universities worldwide including practitioners with the theme Innovation and Sustainability in the Digital Age.
Vocational Education and Training
We are delighted to introduce the Proceedings of the Second International Conference on Progressive Education (ICOPE) 2020 hosted by the Faculty of Teacher Training and Education, Universitas Lampung, Indonesia, in the heart of the city Bandar Lampung on 16 and 17 October 2020. Due to the COVID-19 pandemic, we took a model of an online organised event via Zoom. The theme of the 2nd ICOPE 2020 was “Exploring the New Era of Education”, with various related topics including Science Education, Technology and Learning Innovation, Social and Humanities Education, Education Management, Early Childhood Education, Primary Education, Teacher Professional Development, Curriculum and Instructions, A...
Join the princesses on one amazing adventure after the next. Go with Ariel on a dangerous quest to find a magical purple pearl. Grab your bow and ride with Merida across the Scottish Highlands. Then help Belle track down a mysterious creature. This collection features 17 royal takes filled with courage and spirit.
Winner of the Regional Studies Association's Best Book Award 2018. In the last few decades, many global cities and towns have experienced unprecedented economic, social, and spatial structural change. Today, we find ourselves at the juncture between entering a post-urban and a post-political world, both presenting new challenges to our metropolitan regions, municipalities, and cities. Many megacities, declining regions and towns are experiencing an increase in the number of complex problems regarding internal relationships, governance, and external connections. In particular, a growing disparity exists between citizens that are socially excluded within declining physical and economic realms ...