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New media art presents many challenges to the curator and collector, but there is very little published analytical material available to help meet those challenges. This book fills that gap. Drawing from the editor's extensive research and the authors' expertise in the field, the book provides clear navigation through a disparate arena. The authors offer examples from a wide geographical reach, including the UK, North America and Asia and integrate the consideration of audience response into all aspects of their work. The book will be essential reading for those studying or practicing in new media, curating or museums and galleries.
Drawing on unique multi-arts, multi-city scholarly research, Understanding Audiences for the Contemporary Arts makes a timely and urgent contribution to debates about the place of arts and culture in contemporary society. The authors critically interrogate the challenges of access, diversity, privilege and responsibility in contemporary art. Asking who benefits from, pays for and consumes the arts, the book highlights fresh, forward-thinking audience and organisational attitudes that show the potential of live arts engagement to contribute to engaged citizenship. Complemented by comparative global analysis, the cutting-edge insights in this book are relevant for interdisciplinary researchers across audience studies and beyond. Enhanced by a new framework for the understanding audience engagement, the book is relevant to scholars, policymakers and reflective practitioners across the spectrum of arts and cultural industries management. Chapter 7 of this book is freely available as a downloadable Open Access PDF under a CC BY-NC-ND 4.0 license here.
The performing arts around the world need to develop their audiences, and arts marketing in the current mode has a limited ability to help. This book provides guidance about understanding and researching your audience. The book provides international best-practice case studies of projects that employ innovative methods to build knowledge of their audience. The collection presents internationally renowned scholars' current research on contemporary practices, framed by newly emerging theory. 'The Audience Experience' identifies a momentous change in what it means to be part of an audience for a live arts performance. Together, new communication technologies and new kinds of audiences have transformed the expectations of performance, and 'The Audience Experience' explores key trends in the contemporary presentation of performing arts.
Visitor participation is a hot topic in the contemporary world of museums, art galleries, science centers, libraries and cultural organizations. How can your institution do it and do it well? The Participatory Museum is a practical guide to working with community members and visitors to make cultural institutions more dynamic, relevant, essential places. Museum consultant and exhibit designer Nina Simon weaves together innovative design techniques and case studies to make a powerful case for participatory practice. "Nina Simon's new book is essential for museum directors interested in experimenting with audience participation on the one hand and cautious about upending the tradition museum m...
This book explores the effects of the Instagram platform on the making and viewing of art. Authors Lachlan MacDowall and Kylie Budge critically analyse the ways Instagram has influenced artists, art spaces, art institutions and art audiences, and ultimately contemporary aesthetic experience. The book argues that more than simply being a container for digital photography, the architecture of Instagram represents a new relationship to the image and to visual experience, a way of shaping ocular habits and social relations. Following a detailed analysis of the structure of Instagram – the tactile world of affiliation (‘follows’), aesthetics (‘likes’) and attention (‘comments’) – the book examines how art spaces, audiences and aesthetics are key to understanding its rise. The book will be of interest to scholars working in art history, design, digital culture, cultural studies, sociology, education, business, media and communication studies.
The collections of museums, galleries and online art organisations are increasingly broadening to include more new media art. Because new media is used as a means of documenting, archiving and distributing art, and because new media art might be interactive with its audiences, this highlights the new kinds of relationships that might occur between audiences as viewers, participants, selectors, taggers or taxonomisers. New media art presents many challenges to the curator and collector, but there is very little published analytical material available to help meet those challenges. This book fills that gap. Drawing from the editor's extensive research and the authors' expertise in the field, the book provides clear navigation through a disparate arena. The authors offer examples from a wide geographical reach, including the UK, North America and Asia and integrate the consideration of audience response into all aspects of their work. The book will be essential reading for those studying or practicing in new media, curating or museums and galleries.
There are some artists for whom 'popular' is a bit of a dirty word. Grayson Perry is not one of them. He thinks art shouldn't be an exclusive club for people who 'get' it, but for everyone - that's why his new show is called The Most Popular Art Exhibition Ever! This accompanying book contains all his latest works, in full colour - including his much-discussed 'Leave' and 'Remain' pots, and creations inspired by his recent TV series All Man - along with an introduction by Grayson, his sketches and his commentary on each piece, explaining the thinking behind them. The images and words here explore populism, celebrity, masculinity, identity, Britain today and Grayson himself. They invite us to look again at the things we think we know, and show us that nothing, not even Brexit, is black and white.
This study uses data from the 1985 Survey of Public Participation in the Arts (SPPA) to explore the composition of the audience for art museums and art galleries in the United States. Organized into four parts, part 1 reports that when asked if they had visited an art museum or art gallery in the 12 months preceding their 1985 SPPA interview, 22 percent of the adult population said that they had. The report goes on to present art museum participation rates across a variety of demographic variables--income, education, age, gender, race, geographic distribution, and occupation. This section also compares the 1985 SPPA participation rates with those of the Americans and the Arts Studies, and wi...
Genuine participation is about much more than simply "taking part." But many museums' commitment to engagement and participation remains at this superficial level. Full participation involves the sharing of authority, decision-making and power. And letting go of the boundaries between the professional and the public. This book shows what is being done - and how it can be done. "This inspiring volume is packed with thoughtful examples of leading museums around the world involving their visitors in their work to powerful effect." Nina Simon, Executive Director, Santa Cruz Museum of Art & History, and author of The Participatory Museum. "Participation is the only sustainable future for museums ...