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Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
How to capture customers by learning to think the way they do The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions. Drawing upon his years of experience as a Fortune 500 consultant, he offers sales and marketing professionals a powerful framework for understanding the inner workings of a business; knowing what motivates its executives and influences their buying decisions; identifying a company's organizational structure and decision-making psychology; and using that information to develop a winning strategy for influencing how and why the customer buys. In addition, you receive: Solid marketing insights delivered in a fun, breezy style by a top corporate consultant and seminar leader Expert tips on how to maximize the value and profitability of relationships with corporate clients and customers
Day Of Deceit
Using previously unreleased documents, the author reveals new evidence that FDR knew the attack on Pearl Harbor was coming and did nothing to prevent it.
The Digital Selling Handbook: Grow Your Sales by Engaging, Prospecting, and Converting Customers the Way They Buy Today
Actionable advice for sales professionals and business owners for growing sales in today’s increasingly virtual marketplace Rapid changes in where and how people live, work, and do business in recent years, have triggered major shifts in how customers shop for and buy virtually everything! Sales and marketing professionals are faced with the harsh reality of rethinking their entire approach to engaging clients in today’s virtual marketplace—or risk quickly becoming irrelevant. They need to rethink their entire sales approach—and Digital Selling Handbook shows them how to do it. This comprehensive guide builds readers’ understanding of customer psychology and buying behavior in the ...
Think Like Your Customer
The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers just don't understand our business. In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.Drawing upon his years of experience as a Fortune 500 consultant, he offers sales and marketing professionals a powerful framework for understanding the inner workings of a business; knowing what motivates its executives and influences their buying decisions; identifying a company's organizational structure and decision-making psychology; and using that information to develop a winning strategy for influencing how and why the customer buys.
The Ripple Effect
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Selling Power
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Pranks a Lot
The girls have another sleepover party filled with games, phone calls, presents, and treats.
Athens and Limestone County
Athens and Limestone County were founded in 1818, the year before Alabama became a state, making Athens one of its oldest cities. The quaint, picturesque downtown square in Athens, the county seat, is the heart of the community. Athens and Limestone County are studies in the ongoing tug-of-war between tradition and progress. Athens is traditionally a railroad and cotton town--once ranking among the state's largest cotton producers--but since the aerospace boom of the 1960s, it has increasingly entered the orbit of the technology center of nearby Huntsville, home of the U.S. Space and Rocket Center and Redstone Arsenal. These days, Athens is home to many manufacturing firms, and local civic groups are focused on revitalizing downtown and bringing tourists to Limestone County.
