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Basic English Grammar : Panduan Dasar Mahir Berbahasa Inggris
Buku "Basic English Grammar : Panduan Dasar Mahir Berbahasa Inggris" adalah panduan lengkap untuk mempelajari dasar-dasar tata bahasa Inggris. Buku ini mencakup berbagai topik penting seperti pengenalan dasar tata bahasa, kata ganti, kata kerja, kata sifat, kata keterangan, dan kata hubung. Pembaca juga akan mempelajari berbagai jenis kalimat, komponen kalimat, tenses sederhana, tenses kontinu, tenses perfect, dan tenses perfect continuous. Selain itu, buku ini menjelaskan penggunaan suara aktif dan pasif, pembentukan pertanyaan, kata kerja modal dan bantu, serta kalimat pengandaian. Di bagian akhir, buku ini mengidentifikasi kesalahan tata bahasa umum dan memberikan tips untuk menghindarinya. Setiap topik disertai dengan contoh-contoh praktis dan latihan untuk memperkuat pemahaman. Buku ini adalah sumber yang ideal bagi pemula dan mereka yang ingin memperdalam pengetahuan tata bahasa Inggris mereka.
Advertising and Consumer Society
This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social, and political forces. Written in an engaging and accessible style and incorporating a wide range of examples from around the world, the chapters introduce the key concepts, methods, and debates needed to analyse and understand advertising. From an investigation of advertising’s crucial function in media economics and our wider capitalist system to a consideration of the people who both make and watch advertising, this insightful text enables students to: make sense of advertising’s powerful influence as both an economic force and an artistic form; asses...
Third Language Learners
The book aims to provide a bridge between two applied linguistics subfields, namely those of interlanguage pragmatics and third language acquisition. It examines the production and identification of request acts formulas on the part of bilingual learners of English in the Valencian Community (Spain). Previous to the empirical study itself, we present an overview of the theoretical background and the sociolinguistic context where the experiment was conducted.
Techniques in Teaching Vocabulary
Tactics for Listening is a comprehensive three-level listening series that features high-interest topics to engage and motivate students.
Applied Linguistics and Language Teacher Education
Applied Linguistics and Language Teacher Education is aimed at applied linguists who are interested in understanding more about the learning of novice teachers in their classes. The 21 studies in this volume provide information on the complexity of novice teachers learning and use of knowledge in a variety of applied linguistics classes such as SLA, Syntax, Pragmatics, Sociolinguistics, Phonetics and Phonology, L2 Reading and Writing, Testing, and Content Based Instruction. These studies were conducted in a variety of contexts, from North and South America to Europe, Asia and Australia, and look at the preparation of teachers of English, Spanish and Chinese. The book also includes a state-of-the-art summary of research on knowledge acquisition and use which provides applied linguists with a solid basis for developing their ideas about their students learning and use of the knowledge presented in their classes.
Capitalism
In this Very Short Introduction James Fulcher considers what capitalism is, the forms it can take around the world, and its history of crises and long-term development. In this new edition he discusses the fundamental impact of the global financial crises of 2007-8 and what it has meant for capitalism worldwide.
Vocabulary
Vocabulary has been one of the growth areas of language study over the past three decades. In the second edition of this definitive study, Ronald Carter updates progress in key areas of language description and applied linguistics. This new edition includes new material on the relationship between vocabulary, grammar and discourse and the implications of new insights into vocabulary for the study of speech and writing in English. It also has updated chapters on vocabulary and language teaching, dictionaries and lexicography, and the literary study of vocabulary. Vocabulary: Applied Linguistic Perspectiveshas been widely praised since first publication for the breadth, depth and clarity of its approach. This new edition builds upon these foundations and develops further understanding of this key area of applied linguistics.
Programmatic Advertising
This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media. The new way of planning, steering and measuring marketing may still appear complex and threatening but promising at once to most decision makers. This collaborative compendium combines proven experience and best practice in 22 articles written by 45 renowned experts from all around the globe. Among them Dr. Florian Heinemann/Project-A, Peter Würtenberger/Axel-Springer, Deirdre McGlashan/MediaCom, Dr. Marc Grether/Xaxis, Michael Lamb/MediaMath, Carolin Owen/IPG, Stefan Bardega/Zenith, Arun Kumar/Cadreon, Dr. Ralf Strauss/Marketingverband, Jonathan Becher/SAP and many more great minds.
Working Memory in Second Language Acquisition and Processing
This unique volume offers a comprehensive discussion of essential theoretical and methodological issues concerning the pivotal role of working memory in second language learning and processing. The collection opens with a foreword and introductory theoretical chapters written by leading figures in the field of cognitive psychology. Following these are three research sections containing chapters providing original data and innovative insights into the dynamic and complex relationships between working memory and specific areas of second language processing, instruction, performance and development. Each section concludes with a commentary which is written by a noted SLA researcher and which charts the course for future research. This book provides a fascinating collection of perspectives on the relationship between working memory and second language learning and will appeal to those interested in the integration of cognitive psychology with SLA research.
Teacher Language Awareness
Teacher Language Awareness (TLA) is an area of increasing interest to those involved in language teacher education. This book provides an introduction to the nature of TLA, assesses its impact upon teaching and its potential impact on learning. The book focuses specifically on grammar. It aims to encourage teachers and others involved in language education to think more deeply about the importance of TLA ad to adopt a more principled approach to the planning of those parts of their programmes assosciated with it.
