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The Psychology of Consumer Behavior
After years of study in the area of consumer behavior, Mullen and Johnson bring together a broad survey of small answers to a big question: "Why do consumers do what they do?" This book provides an expansive, accessible presentation of current psychological theory and research as it illuminates fundamental issues regarding the psychology of consumer behavior. The authors hypothesize that an improved understanding of consumer behavior could be employed to more successfully influence consumers' use of products, goods, and services. At the same time, an improved understanding of consumer behavior might be used to serve as an advocate for consumers in their interactions in the marketplace.
Who's who in Hockey
If there is one book that's missing from the ever-growing number of hockey books available, it is an A-to-Z guide of the sport's all-time greatest stars. Finally, that book has arrived. Veteran hockey authors Stan and Shirley Fischler's Who's Who in Hockey is the complete guide to the game's greatest players.This indispensable hockey reference book features all of the sport's most notable players, from Wayne Gretzky and Howie Morenz to Rocket Richard, Marcel Pronovost, and Bep Guidolin.For easy reference, this comprehensive 480-page volume is divided into three parts: pre-World War II players, World War II to Expansion, and From 1967-68 to the present.Each player's entry includes his biograp...
The Three Stars and Other Selections
Following on the heels of the successful "Hello Hockey Fans from Coast to Coast", the authors present their second book of obscure hockey lists. Photos.
Small Groups
Research on small groups is highly diverse because investigators who study such groups vary in their disciplinary identifications, theoretical interests, and methodological preferences. The goal of this volume is to capture that diversity, and thereby convey the breadth and excitement of small group research by acquainting students with work on five fundamental aspects of groups. The volume also includes an introductory chapter by the editors which provides an overview of the history of and current state-of-the-art in the field. Together with introductions to each section, discussion questions and suggestions for further reading, make the volume ideal reading for senior undergraduate and graduate students interested in group dynamics.
50 YEARS AT THE TABLES : THE BEST OF THE BEST AT THE NHL ENTRY DRAFT
When taking a look into the NHL Entry Draft results over the years, it can be surprising for a number of selections. In 1963, the NHL developed a new system that would allow all teams to have a chance at the best talent available. The NHL Entry Draft also permitted those teams who had performed poorly a chance of improving their team with that one cornerstone player. Throughout the first fifty years of the NHL Entry Draft, the bevy of talent chosen at the same position overall has been quite interesting. Have you ever wondered why some of the best players in the world were taken near the end of the draft, or even undrafted altogether? It's very interesting to find out who the best 1st Overall Pick ever is, but it's also very fascinating to see who the best 51st Overall Pick is and so on. This book seeks to determine a champion at every drafted selection through the first 50 years of the NHL Entry Draft.
The New York Rangers
In The New York Rangers: Broadway's Longest-Running Hit, Ranger fans can savor the legendary feats of such star skaters as Ed Giacomin, Brad Park, Andy Bathgate, Rod Gilbert, and Mark Messier. Each of the 70 easy-to-read, four-page chapters reveals tidbits about Ranger hockey never before available in book form. The New York Rangers and Madison Square Garden opened up their archives to reveal numerous rarely published photographs. Authors John Kreiser and Lou Friedman and NHL editor John Halligan have developed a book that is sure to become a collector's item.
Current Catalog
First multi-year cumulation covers six years: 1965-70.
LIFE
LIFE Magazine is the treasured photographic magazine that chronicled the 20th Century. It now lives on at LIFE.com, the largest, most amazing collection of professional photography on the internet. Users can browse, search and view photos of today’s people and events. They have free access to share, print and post images for personal use.
Intelligent Technologies for Interactive Entertainment
This book constitutes the refereed proceedings of the First International Conference on Intelligent Technologies for Interactive Entertainment, INTETAIN 2005 held in Madonna di Campiglio, Italy in November/December 2005. Among the intelligent computational technologies covered are adaptive media presentations, recommendation systems in media scalable crossmedia, affective user interfaces, intelligent speech interfaces, tele-presence in entertainment, collaborative user models and group behavior, collaborative and virtual environments, cross domain user models, animation and virtual characters, holographic interfaces, augmented, virtual and mixed reality, computer graphics and multimedia, per...
Computerworld
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
