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Intellectual Property is Common Property
Defenders of intellectual property rights argue that these rights are justified because creators and inventors deserve compensation for their labour, because their ideas and expressions are their personal property and because the total amount of creative work and innovation increases when inventors and creators have a prospect of generating high income through the exploitation of their monopoly rights. Andreas Von Gunten shows in this essay that the classical arguments for the justification of private intellectual property rights can be contested, and that there are many good reasons to abolish intellectual property rights completely in favour of an intellectual commons where every person is allowed to use every cultural expression and invention in whatever way he wishes.
Sustainable Business Management
This comprehensive textbook gives an insight into all relevant aspects of business administration, as they are all subject to fundamental changes due to the transformation to a more sustainable economy. It starts with the background on sustainability and the scientific classification of sustainable business administration. Next, it sheds light on the boundary conditions regarding environmental economics and social responsibility. The next section deals with management functions, from strategy and international management to change management, legal implications and HR management. The last part focuses on value creation. Here, the authors shed light on the influence of sustainability in all areas of the corporate value chain, from procurement on to production and ending with marketing and sales. Also addressed are expert functions such as environmental management or sustainable product design, which are essential in driving sustainable innovation in a dynamically changing environment.
Media art net
This text reader presented together with the Internet art project www.mediaartnet.org, presents a panorama of international media art and its contexts. The book features the most important essays, accompanied online by multimedia and audiovisual representations of media art. Text: German/English
Developing Writing Skills in German
Developing Writing Skills in German, is a unique course designed to improve the reading and writing skills of intermediate students of German. Presenting a wide range of authentic written materials, the book aims to develop reading strategies and the ability to write texts of various types - essays, articles and reviews - while imparting an understanding of important aspects of German society. From the environment to consumerism, each chapter focuses on a different theme and concentrates on the advancement of particular skills; all the chapters conclude with a task appropriate to the skills focus of the section. Summary writing, note-taking, the use of mind-maps to collect ideas, and other strategies for successful writing in German are presented here. This course is suitable both for classroom use and independent study, with feedback and answer key supplied at the back of the book.
swiss made software – the book vol. 5 „Fintech“
swiss made software – Fintech is the fifth edition of our book series. Swiss fintech is on the rise – but its full economic potential is far from being exhausted. Some observers even appear to fear that any potential profits could be lost in the complicated interplay between the interests of regulators, companies, the state and consumers. The primary solution and guiding principle here is the push for more radical innovation for Switzerland’s banking center. What sort of hopes and criticism lie in store for 2016? swiss made software is trying to define the current status of this fascinating industry – an industry where global investment volumes tripled to more than 12.1 billion dollars in 2014. The book provides information on the current state of affairs in fintech, the strengths and activities of the various regions, crowdfunding, and the role played by the regulator, while also introducing stakeholders and explaining concepts like blockchain and Bitcoins. Volume 5 is rounded off with incisive specialist articles and interviews with renowned exponents of the Swiss IT industry.
Der Kampf ums Netz
Es scheint, dass seitens der Rechten moderne Medien hoffnungsvoll eingesetzt werden, dabei aber eine gewisse Planlosigkeit vorherrscht und es an strategischer Planung mangelt. Die vorliegende extensive Medienanalyse stellt Strukturen, Funktionen, gesetzliche Einschränkungen und kommunikative Möglichkeiten der "digitalen Öffentlichkeit" vor und legt damit den Grundstein für die gezielte Nutzung der gegenwärtigen Online-Ressourcen, statt in bloßes Klagen über mangelnde Meinungsvielfalt zu verfallen.
