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Technology, Sustainability and Educational Innovation (TSIE)
This book presents the proceedings of International Conference on Knowledge Society: Technology, Sustainability and Educational Innovation (TSIE 2019). The conference, which was held at UTN in Ibarra, Ecuador, on 3–5 July 2019, allowed participants and speakers to share their research and findings on emerging and innovative global issues. The conference was organized in collaboration with a number of research groups: Group for the Scientific Research Network (e-CIER); Research Group in Educational Innovation and Technology, University of Salamanca, Spain(GITE-USAL); International Research Group for Heritage and Sustainability (GIIPS), and the Social Science Research Group (GICS). In additi...
Prosumidores emergentes: redes sociales, alfabetización y creación de contenidos
El uso de las redes sociales y de las nuevas tecnologías en general nos expone a nuevos estímulos y sistemas de valores. La forma en que percibimos a las empresas, instituciones e individuos ha cambiado tangencialmente. Es por esta razón que resulta fundamental educar a los usuarios en competencias mediáticas dentro de este ecosistema que les permitan actuar como prosumidores inteligentes y eficientes en el consumo y producción de información. Asimismo, los contenidos digitales están indisolublemente vinculados a la comunicación mediática, que tradicionalmente se encargaba de la transmisión social de información y la generación de opinión pública. Esta confluencia entre medios de comunicación, audiencia y prosumidores como nuevos agentes informativos requiere el interés del sector académico e investigaciones en esta línea que promuevan una transmisión de información veraz, contextualizada y argumentada a través de las nuevas vías digitales.
Multidisciplinary Approach to Information Technology in Library and Information Science
In the ever-evolving landscape of information technology within library and information science, scholars often find themselves navigating a complex web of diverse research areas. The broad spectrum of topics, ranging from digital libraries to artificial intelligence, poses a significant challenge for academic scholars seeking a comprehensive understanding of the field's intricacies. The absence of a consolidated resource tailored to the specific needs of graduate students, professors, and practitioners further exacerbates this issue. Multidisciplinary Approach to Information Technology in Library and Information Science addresses the pressing challenges faced by scholars in the realm of library and information science. This reference handbook serves as a beacon, illuminating the multifaceted interactions and impacts of technologies on information resources. This book delves into the ethical, legal, and social implications of information technology across diverse contexts – libraries, information centers, archives, museums, education, business, government, and healthcare.
Reading Chican@ Like a Queer
A race-based oppositional paradigm has informed Chicano studies since its emergence. In this work, Sandra K. Soto replaces that paradigm with a less didactic, more flexible framework geared for a queer analysis of the discursive relationship between racialization and sexuality. Through rereadings of a diverse range of widely discussed writers—from Américo Paredes to Cherríe Moraga—Soto demonstrates that representations of racialization actually depend on the sexual and that a racialized sexuality is a heretofore unrecognized organizing principle of Chican@ literature, even in the most unlikely texts. Soto gives us a broader and deeper engagement with Chican@ representations of racializ...
Global Missiology for the 21st Century
Cutting-edge essays on the globalization of Christian mission from the historic Iguassu conference.
(Not) Getting Paid to Do What You Love
An illuminating investigation into a class of enterprising women aspiring to “make it” in the social media economy but often finding only unpaid work Profound transformations in our digital society have brought many enterprising women to social media platforms—from blogs to YouTube to Instagram—in hopes of channeling their talents into fulfilling careers. In this eye-opening book, Brooke Erin Duffy draws much-needed attention to the gap between the handful who find lucrative careers and the rest, whose “passion projects” amount to free work for corporate brands. Drawing on interviews and fieldwork, Duffy offers fascinating insights into the work and lives of fashion bloggers, beauty vloggers, and designers. She connects the activities of these women to larger shifts in unpaid and gendered labor, offering a lens through which to understand, anticipate, and critique broader transformations in the creative economy. At a moment when social media offer the rousing assurance that anyone can “make it”—and stand out among freelancers, temps, and gig workers—Duffy asks us all to consider the stakes of not getting paid to do what you love.
Innovación universitaria: reformulaciones en la nueva educación
En la nueva era hacen faltan planteamientos educativos en los que se tenga en cuenta la educación tecnológica junto con un sentido humanista que atienda a la diversidad, a la adaptación, a la creatividad, al desarrollo cognitivo y a la construcción del conocimiento desde un sentido crítico. En este volumen se encuentra una variedad de posibilidades didácticas realizada por especialistas dedicados a este campo desde una perspectiva multidisciplinar. Esperamos que este compendio de capítulos logre estimular al docente universitario para realizar intervenciones similares.
Marketing and Smart Technologies
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
