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Immersed
Immersed - The California Houses of Feldman Architecture is an in-depth look at 20 years of the firm's defining residential work spanning three areas: Urban, Suburban, and Rural. Feldman Architecture, a vibrant San Francisco-based studio, aims to create authentic, site-sensitive, sustainable spaces through a deeply collaborative process. This book, which includes commentary from Aaron Betsky and Daniel P. Gregory, as well as an interview with Vladimir Belogovsky, situates Feldman Architecture's work within the northern California design canon and illustrates how the firm's voice subtly translates across diverse geographies and contexts. Jonathan Feldman, in closing, reflects upon the values and aspirations that unify the firm's work and inform its vision for the future.
California Design, 1930-1965
The first comprehensive examination of California's mid-century modern design, generously illustrated. In 1951, designer Greta Magnusson Grossman observed that California design was “not a superimposed style, but an answer to present conditions.... It has developed out of our own preferences for living in a modern way.” California design influenced the material culture of the entire country, in everything from architecture to fashion. This generously illustrated book, which accompanies a major exhibition at the Los Angeles County Museum of Art, is the first comprehensive examination of California's mid-century modern design. It begins by tracing the origins of a distinctively California ...
Earthquakes, Mudslides, Fires & Riots
According to the cliche, California is the place where anything goes and everyone does their own thing. Maybe that's because everyone knows that in California there's no terra firma: earthquakes, mudslides, fires, and the occasional civil uprising cause constant upheaval and change. It is also legendary as fertile ground for creativity, freedom, and social consciousness, where the status quo undergoes constant renovation. This book is the first to capture the enormous body of distinctive and visually ecstatic graphic design that emanated from this great state throughout most of the twentieth century. Edited and designed by graphic designer Louise Sandhaus, this raucous gathering of smart, offbeat, groundbreaking graphic design from the Left Coast will amaze readers with its breadth and richness.
The City
Los Angeles has grown from a scattered collection of towns and villages to one of the largest megacities in the world. The editors of THE CITY have assembled a variety of essays examining the built environment and human dynamics of this extraordinary modern city, emphasizing the dramatic changes that have occurred since 1960. 58 illustrations.
Designs and Anthropologies
The chapters in this captivating volume demonstrate the importance and power of design and the ubiquitous and forceful effects it has on human life within the study of anthropology. The scholars explore the interactions between anthropology and design through a cross-disciplinary approach, and while their approaches vary in how they specifically consider design, they are all centered around the design-and-anthropology relationship. The chapters look at anthropology for design, in which anthropological methods and concepts are mobilized in the design process; anthropology of design, in which design is positioned as an object of ethnographic inquiry and critique; and design for anthropology, in which anthropologists borrow concepts and practices from design to enhance traditional ethnographic forms. Collectively, the chapters argue that bringing design and anthropology together can transform both fields in more than one way and that to tease out the implications of using design to reimagine ethnography--and of using ethnography to reimagine design--we need to consider the historical specificity of their entanglements.
The Practical Guide to Information Design
The definitive, behind-the-scenes guide to mastering information design Finally, in one usable format, here's your single-volume resource for designing clear projects that really work for your audience. The Practical Guide to Information Design provides all the tools, resources, and best practices that designers need to create highly successful print and digital information design projects. A brilliant combination of practice and theory, this highly visual book covers the principles of design, perception, and usability, complete with step-by-step examples that feature the work of today's leading professionals. Comprehensively illustrated with hundreds of valuable graphs, maps, tables, line drawings, and photos, The Practical Guide to Information Design features: * Complete descriptions and comparisons of various formats * A range of helpful exercises to reinforce covered material * Handy summary boxes, bulleted lists, captions, and examples * A wealth of useful resources for professionals and students
Driven
An exclusive look at one of the world's most successful and controversial companies, and the mysterious family behind it. BMW is arguably the most admired carmaker in the world. It's financial performance is the envy of its competitors, and BMW products inspire near-fanatical loyalty. While many carmakers struggle with falling sales, profits and market share, demand for BMWs continues to grow, frequently outpacing production. Now, David Kiley-Detroit Bureau Chief at USA Today and author of Getting the Bugs Out, which covered Volkswagen's demise and rebirth, goes inside the fabled German automaker to see how it does what it does so well. With unprecedented access to BMW executives, Kiley goes...
Entrepreneurship
Entrepreneurship, 5th Edition helps aspiring entrepreneurs understand the process of starting a new venture and appreciate the vital role of entrepreneurship in the economy. This accessible textbook explains the steps involved in starting a new company, and offers insights on engaging with startups as investors, bankers, accountants, lawyers, vendors, customers, and employees. Delving into the real-world trials and tribulations of entrepreneurship, the text covers every stage of the entrepreneurial process, from searching for an opportunity and molding it into an attractive product or service, to launching, growing, and eventually harvesting the new venture. The fully revised and updated fif...
I-deals
Employees with valuable skills and a sense of their own worth can make their jobs, pay, perks, and career opportunities different from those of their coworkers in subtle and not-so-subtle ways. Work at home arrangements, flexible hours, special projects - personally negotiated arrangements like these can be a valuable source of flexibility and personal satisfaction, but at the risk of creating inequality and resentment by other employees. This book shows how such individual arrangements can be made fair and acceptable to coworkers, and beneficial to both the employee and the employer. Written by the world's leading expert on the subject, I-deals: Idiosyncratic Deals Employees Bargain for The...
