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Awakening the Heroes Within
"The heroic quest is about saying 'yes' to yourself and in so doing, becoming more fully alive and more effective in the world. . . . The quest is replete with dangers and pitfalls, but it offers great rewards: the capacity to be successful in the world, knowledge of the mysteries of the human soul, and the opportunity to find and express your unique gifts in the world." In this bold and original work, Carol S. Pearson shows that the heroic quest isn't just for certain people under special circumstances. Exploring the many heroic paths available to each of us, at every point in our lives, her innovative program enables us to live heroically by activating and applying twelve archetypes in our...
Mapping the Organizational Psyche
In the midst of self-reflection and restructuring, today s corporate culture is ready for sweeping change and innovation. Mapping the Organizational Psyche offers courageous business leaders the opportunity to delve deeper into the corporate consciousness. Taking a cue from C.J. Jung s work on the collective unconscious, authors John G. Corlett and Carol S. Pearson examine the organizational psyche and pose solutions to complex challenges through the use of archetypal concepts. Included is a workbook section that allows readers to assess their own organizations.
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes
A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by best-selling author Carol S. Pearson (The Hero Within) and branding guru Margaret Mark, this groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes. The book provides tools and strategies to: • Implement a proven system for identifying the most appropriate and leverageable archetypes for any company and/or brand • Harness the power of the archetype to align corporate strategy to sustain competitive advantage
Persephone Rising
Nautilus Award Winner In this empowering work, the bestselling author of The Hero Within and Awakening the Heroes Within speaks to the heroine in every woman, offering potent strategies to forge lives of greater happiness and fulfillment—through activating the archetypes inherent in the ancient Greek myth of Demeter and Persephone. Our era of professional and familial pressures, constant connection, and a renewed debate on “having it all” presents unprecedented challenges to contemporary women. In Persephone Rising, celebrated scholar of depth psychology and archetypes Carol S. Pearson brings a fresh vision for meeting those challenges and rising above them, as only she can. Drawing on...
The Transforming Leader
No organizational leaders can succeed in today’s fast evolving and highly connected world on their own. To succeed, today’s leaders must not only optimize all their own faculties—mental sharpness, emotional depth, imagination, and creativity—but also utilize the full capacities of those around them in a collaborative and creative manner. The prestigious contributors to this volume draw on psychology, sociology, neuroscience, social networking theory, organizational change theory, myths and traditions, and actual experiences to discover how leaders today achieve transformational results. The Transforming Leader offers an overview of what transformational leadership is, how it works, and how it is evolving. In doing so it reframes the challenge of leading in today’s interdependent, unpredictable world.
The Hero Within
Argues that cultural archetypes shape our lives and relationships, shows how to use these archetypes to control our lives, and provides practice exercises.
Hero Within - Rev. & Expanded Ed.
THE HERO WITHIN In 'The Hero with a Thousand Faces', Joseph Campbell introduced readers to the significance of myth and archetype in understanding who we are and how we live our lives. Carol Pearson's best-selling 'The Hero Within' combines liter
Introduction to Archetypes
A guide to understanding the Pearson-Marr Archetype Indicator. The explanations of the 12 archetypes and their meanings in the personal journey of growth and development through the many stages of life are especially helpful for those who have taken the PMAI and seek to understand their results more fully.
