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Mass Media
  • Language: en
  • Pages: 292

Mass Media

Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.

Branding and Advertising
  • Language: en
  • Pages: 488

Branding and Advertising

Based on papers from a 2002 conference.

Speaking Up and Talking Back?
  • Language: en
  • Pages: 308

Speaking Up and Talking Back?

  • Type: Book
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  • Published: 2013
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  • Publisher: Unknown

The theme echoes some of the claims made by disenchanted and frustrated youth and other citizens in the streets of North Africa's cities in 2011 and 2012.

Communication Yearbook 14
  • Language: en
  • Pages: 729

Communication Yearbook 14

  • Type: Book
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  • Published: 2012-03-22
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  • Publisher: Routledge

Communication Yearbook 14, originally published in 1991 delves into research concerned with: audiences - their effect on the mass media and how the mass media effect them; the quality of mass media performance and public opinion; the study of contemporary media from an organization studies approach; the implications of propoganda; the pressure of public opinion; and media agenda setting, among other issues. Commentaries provide refreshing viewpoints to each chapter, enhancing each chapter with complementary, or sometimes competing perspectives. Once again Anderson has brough together an internationally distinguished team of contributors who have created a forum for discussing cutting-edge topics in the field.

Advances in Experimental Social Psychology
  • Language: en
  • Pages: 369

Advances in Experimental Social Psychology

Advances in Experimental Social Psychology

Media Literacy Education in China
  • Language: en
  • Pages: 185

Media Literacy Education in China

  • Type: Book
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  • Published: 2016-01-12
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  • Publisher: Springer

The Chinese government has long kept tight control on both traditional and new media to prevent potential challenges to its authority. But, for better or worse, China has now reached a stage where it is difficult to exercise political hegemony through laws and regulations and the control of the mass media. China has become a global superpower and in 2011 surpassed Japan as the world’s second largest economy, second only to the USA. China’s entertainment industry is also flourishing, and the market is large enough to attract foreign investors that either view China as an important market or are interested in Chinese capital. Today, more children in China watch television than in any other country in the world, and Internet usage is also increasing, making the implementation of media literacy education an important issue. This book presents the prevailing perspectives on media literacy education in China and describes how the current curriculum reform for implementing media literacy education is being developed. It will not only stimulate debate and further research, but will also influence policy decisions regarding media literacy education in China.

Gender Setting
  • Language: en
  • Pages: 228

Gender Setting

  • Type: Book
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  • Published: 2001-06
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  • Publisher: Zed Books

What is the scope for independent citizen action in media and cultural policy formation? How can audiences effectively voice critiques of media content? In a market-centred and consumer-oriented media world, what is the potential for monitoring, lobbying and advocacy? This book argues that there is a role for local action to defend and promote diversity in the content, images, symbols and values that people use in making sense of their lives. It focuses on media portrayals of gender - whose critique has been fundamental to the modern international women's movement. Now, research and activism have been brought together in the form of gender media monitoring - systematic data collection aimed at policy critique and practical change. The book brings together research findings and monitoring experiences from both North and South to demonstrate how women's groups have developed effective media monitoring models.

On Media Education
  • Language: en
  • Pages: 157

On Media Education

This monograph analyzes the theory and practice of media education and media literacy. The book also includes the list of Russian media education literature and addresses of websites of the associations for media education.

Children, Risk and Safety on the Internet
  • Language: en
  • Pages: 408

Children, Risk and Safety on the Internet

Based on an impressive in-depth survey of 25,000 children carried out by the EU Kids Online network, this timely book examines the prospect for young internet users of enhanced opportunities for learning, creativity and communication set against the fear of cyberbullying, pornography and invaded privacy.

Video Games and the Global South
  • Language: en
  • Pages: 302

Video Games and the Global South

  • Type: Book
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  • Published: 2019
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  • Publisher: Lulu.com

Video Games and the Global South redefines games and game culture from south to north, analyzing the cultural impact of video games, the growth of game development and the vitality of game cultures across Africa, the Middle East, Central and South America, the Indian subcontinent, Oceania and Asia.