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The Secret Sauce for Leading Transformational Change
Written by a collaborative, diverse, and inclusive community of contributors and business experts, this book is about leading transformational change on an individual, team, organizational, and societal level. Most large-scale transformational change happens because of unanticipated, unaddressed, unplanned disruptions which raise questions about what it takes to lead, survive, and even thrive in periods of transformational change. This book answers these critical questions: What do leaders who drive and sustain successful transformational change actually do? Why do we so often fail to lead and sustain transformational change? All transformation is change, but is all change transformational? ...
Improve Your Marketing to Grow Your Business
Improve Your Marketing to Grow Your Business provides the tools and techniques to harness the power of the Internet and innovative technologies to succeed in doing the most important job to increase top-line growth--building brand equity. This book will explain how achieving top-line revenue growth and sustaining profits will depend upon the corporate embrace of the re-engineering of marketing through new processes to unleash the power technology affords. The book begins by presenting the shift in thinking that must take place to tap into this new marketing capability, including focusing on becoming customer-centric, re-engineering the marketing function, re-thinking the marketing organizati...
A History of the University of South Carolina, 1940-2000
Describes the transformation of one of the nation's oldest public institutions of higher learning into a modern research university The history of the modern University of South Carolina (originally chartered as South Carolina College in 1801) describes the significant changes in the state and in the character of higher education in South Carolina. World War II, the civil rights struggle, and the revolution in research and South Carolina's economy transformed USC from a small state university in 1939, with a student body of less than 2,000 and an annual budget of $725,000, to a 1990 population of more than 25,000 and an annual budget of $454 million. Then the University was little more than ...
Indigenous Archaeologies
With case studies from North America to Australia and South Africa and covering topics from archaeological ethics to the repatriation of human remains, this book charts the development of a new form of archaeology that is informed by indigenous values and agendas. This involves fundamental changes in archaeological theory and practice as well as substantive changes in the power relations between archaeologists and indigenous peoples. Questions concerning the development of ethical archaeological practices are at the heart of this process.
The Future of Innovation
Three unassailable facts will strike you as soon as you start to read The Future of Innovation: ¢ One: innovation is the new mantra; whether you're involved in teaching art and design, new product development for a blue chip consumer brand or responsible for providing public services to citizens; ¢ Two: understanding innovation requires multiple perspectives; from culture and mindset, social and commercial context, new ways of working as much as new products or services; ¢ Three: innovation is a journey; drawing on insights from around the globe is essential to accelerate our progress. Bettina von Stamm and Anna Trifilova have gathered together the thoughts and ideas of over 200 of the mo...
The Innovation Engine for Growth
Written by experts on innovation and growth, this book provides the necessary tools to systematically develop and sustain profitable innovation pipelines. In a hypercompetitive global market, businesses must innovate to survive; yet the failure rate for innovation is extremely high. Strategists and thought leaders, Cheryl Perkins and Dr. Sanjay Mazumdar, offer a sophisticated yet practical approach for implementing successful innovation. Leveraging thought-provoking questions and powerful templates, the book outlines how companies can leverage core strengths, build internal innovation capabilities, partner effectively, and identify the promising areas to pursue. In addition, the book highlights emerging innovations in several major industries, providing fodder to fuel creative thinking and exploration of possible applications across a variety of different industries. Managers and leaders will welcome the innovation insights and examples, as well as the templates to build an organization’s plan to diagnose patterns of innovation, identify opportunities, and apply emerging innovations in their own industries and businesses.
