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Strategic Marketing for Social Enterprises in Developing Nations
Many governments in developing nations are finding it nearly impossible to address challenges posed to their countries, including poverty, disease, and high levels of youth unemployment. Thus, social entrepreneurs are attempting to address these social challenges through the creation of social enterprises. However, further research is needed as to what social entrepreneurship is and how these enterprises can utilize and formulate marketing strategies. Strategic Marketing for Social Enterprises in Developing Nations provides innovative insights for an in-depth understanding of where marketing and social entrepreneurship interact, providing clarity as to what social entrepreneurship is as an organizational offering, what drives social entrepreneurship, and the formulation of marketing strategies for social enterprises. Highlighting topics such as income generating, marketing management, and media dependency theory, it is designed for managers, entrepreneurial advisors, entrepreneurs, industry professionals, practitioners, researchers, academicians, and students.
Handbook of Research on Using Global Collective Intelligence and Creativity to Solve Wicked Problems
Today’s world is continually facing complex and life-threatening issues that are too difficult or even impossible to solve. These challenges have been titled “wicked” problems due to their radical and multifarious nature. Recently, there has been a focus on global cooperation and gathering creative and diverse methods from around the world to solve these issues. Accumulating research and information on these collective intelligence methods is vital in comprehending current international issues and what possible solutions are being developed through the use of global collaboration. The Handbook of Research on Using Global Collective Intelligence and Creativity to Solve Wicked Problems i...
Sustainability and the Future of Work and Entrepreneurship for the Underserved
Disparity in the workplace has been exacerbated in recent years as society faces a number of challenges in promoting inclusion and equality across fields. To ensure appropriate steps are taken to move in the direction of a diverse and equitable future for the workforce, further study and consideration on the key challenges, opportunities, and strategies for advancing business policy to provide for the underserved is required. Sustainability and the Future of Work and Entrepreneurship for the Underserved highlights marginalized labor and entrepreneurial market segments and reviews strategies used to prepare for technological change globally. The book also provides a series of recommendations to assist in growing and sustaining a more inclusive global society. Covering a range of topics such as disparities, class challenges, and entrepreneurs, this reference work is crucial for policymakers, business owners, managers, researchers, academicians, scholars, instructors, and students.
Fostering Innovation in Venture Capital and Startup Ecosystems
The disruptive potential of technologies such as Artificial Intelligence (AI), blockchain, the Internet of Things (IoT), and biotechnology catalysts redefine traditional business models and serve as instrumental forces in attracting venture capital investments. The lower barriers to entry, facilitated by these disruptive technologies, empower entrepreneurs to bring their ideas to market, creating a more accessible landscape for funding and innovation. Fostering Innovation in Venture Capital and Startup Ecosystems explores this transformative intersection, where emerging technologies catalyze change, fuel innovation, and redefine the dynamics of financial investments and entrepreneurial endeavors. Moreover, the book delves into how embracing AI, IoT, blockchain, and augmented reality/virtual reality can expedite innovation, enhance efficiency, and scale businesses. Through a multidisciplinary lens, readers understand how these technologies influence established markets, drive economic growth, and create job opportunities. This book is ideal for venture capitalists, angel investors, entrepreneurs, startup founders, and policymakers.
Entrepreneurship: Concepts, Methodologies, Tools, and Applications
Continuous improvements in business environments and available resources have allowed more opportunities for people to pursue new ventures. This not only leads to higher success in new businesses, but it enhances the overall state of the global market. Entrepreneurship: Concepts, Methodologies, Tools, and Applications provides a comprehensive examination on the latest innovations and techniques to becoming a successful and sustainable entrepreneur. Including research-based studies on knowledge production, social entrepreneurship, and distribution, this multi-volume publication is an ideal source for practitioners, academicians, researchers and upper-level students interested in learning about entrepreneurship and seeking emerging perspectives on optimizing and enhancing entrepreneurial pursuits.
Advanced Intelligence Systems and Innovation in Entrepreneurship
The foundation of any successful enterprise lies in a well-crafted IT strategy. In today's volatile economic climate, it is necessary to harmonize the exigencies of daily operations with the demands of future growth and development. As information technology continues to permeate every facet of our lives and industries, the nexus between entrepreneurship and innovation remains pivotal. Advanced Intelligence Systems and Innovation in Entrepreneurship delves deep into the intricate web that binds information technology (IT) strategy, advanced intelligence systems, and the dynamic landscape of entrepreneurship. Within these pages, experts dissect the anatomy of IT strategies, deciphering their ...
Ethical Consumerism and Comparative Studies Across Different Cultures: Emerging Research and Opportunities
One of the integral parts of determining business success directly correlates to how well a company interacts with their customers. This increased demand for direct communication has evolved how companies cooperate with their patrons and examines how essential ethics is related to these communications. Ethical Consumerism and Comparative Studies Across Different Cultures: Emerging Research and Opportunities provides emerging research exploring the theoretical and practical aspects of the fundamental issues related to ethical consumerism and applications within business, science, engineering, and technology and examines the impact Arab and global cultures have on consumerism. Featuring coverage on a broad range of topics such as business ethics, data management, and global business, this book is ideally designed for managers, executives, advertisers, marketers, sales directors, practitioners, researchers, academicians, and students.
Analyzing the Relationship Between Innovation, Value Creation, and Entrepreneurship
Innovation stimulates and facilitates entrepreneurship because the highest levels of entrepreneurship are to be found in societies with the highest value creation and digital dividends. The higher levels of consumption, employment, and cost reduction generated by the implementation of digital technologies motivates entrepreneurs to expand their activity and promotes the emergence of new entrepreneurs. Positive outcomes can be generated by the implementation of innovation leaders to higher competition and new markets, incentivizing entrepreneurs to introduce new innovations to react to these higher levels of competition, which are accompanied by their corresponding value creation. Analyzing t...
Institutions, Resilience, and Dynamic Capabilities of Entrepreneurial Ecosystems in Emerging Economies
Entrepreneurial ecosystems enhance economic activities and growth in emerging economies. Such ecosystems sustain entrepreneurial ventures that provide a great push to the economic engine of an economy towards growth trajectory. The COVID-19 pandemic placed huge pressure on the survival capacity of entrepreneurial ventures and tested their resilience. Considering the special case of emerging economies, institutions play a substantial role in explaining the preferences of the business. Understanding the role of institutions and resilience capability of entrepreneurial ventures in emerging economies can provide suitable insights and contributions towards entrepreneurial ventures. Institutions, ...
