Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Marketing Strategy for Museums
"Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums' missions and goals. Explaining how museums can be strategic and proactive in their approach, it also shows how to make effective decisions with limited resources. Presenting examples from a range of museums around the world, the author positions marketing as a vital function that aims to build mutually beneficial relationships between museums and their audiences--both existing and new--and ensure museums are relevant and viable. Breaking down key marketing models, Lister shows how they can be applied to museums in a meaningful way. Setting out a step-by-step framework for develo...
Marketing Strategy for Museums
Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums’ missions and goals. Explaining how museums can be strategic and proactive in their approach, it also shows how to make effective decisions with limited resources. Presenting examples from a range of museums around the world, the author positions marketing as a vital function that aims to build mutually beneficial relationships between museums and their audiences – both existing and new – and ensure museums are relevant and viable. Breaking down key marketing models, Lister shows how they can be applied to museums in a meaningful way. Setting out a step-by-step framework for...
Ethics of Contemporary Collecting
Ethics of Contemporary Collecting addresses pressing and pertinent issues around ethical contemporary collecting, reflecting on how practices are evolving or in flux. Across three sections, each containing live sector subjects from the climate crisis to digital collecting to centring communities, this book collates a combination of case studies and in-depth chapters by leading practitioners working in the field. These pieces are instructive and provide practical, transferable examples of how people have approached these challenges. It highlights examples of leading practice in the field and illustrates ethical approaches to contemporary collecting as work in this area progresses and our conversations about it advance. To reflect this ongoing growth, the book closes with an ‘Activations’ section of discussion prompts intended to keep the conversations and progress – on individual, institutional and societal levels – going. Ethics of Contemporary Collecting is an indispensable tool for informing, training and educating the next generation of curators and collection professionals, and inspiring future collecting projects.
Encyclopedia of Life Writing
First published in 2001. Routledge is an imprint of Taylor & Francis, an informa company.
An Introductory Guide to Qualitative Research in Art Museums
An Introductory Guide to Qualitative Research in Art Museums is a practice-based guide that is designed to introduce qualitative research to established and upcoming museum professionals and increase their confidence to conduct this type of research. Highlighting the work of researchers who are studying museums around the world, the book begins by explaining why there is a need for qualitative research in museums. Rowson Love and Randolph then go on to provide guidance, including theories and frameworks, on how to envision a qualitative research project that facilitates meaningful interpretation of visitor experiences. Chapters in the methodology section begin with descriptions of featured q...
Cultivating Futures Thinking in Museums
Cultivating Futures Thinking in Museums provides examples of the active and diverse roles that museums are taking to expand futures thinking in communities, including developing capabilities to envision and enact more prosperous, equitable, and sustainable futures. Presenting 21 examples that demonstrate how museums are cultivating futures capabilities in diverse global contexts, the volume acknowledges innovative practice, builds a foundation for growing futures work in the museum sector, and inspires others in the field to adopt futures frameworks in their practices. This realm of thinking, including components of anticipating futures by exploring drivers of change; imagining immersive exp...
Fundraising Management in a Changing Museum World
Fundraising Management in a Changing Museum World explains how cultural organizations can successfully create sustainable fundraising programs that will increase financial support and stabilize revenue during times of change. Drawing on the authors’ extensive experience, this book provides guidance that will enable readers to establish and maintain an efficient and effective fundraising program. Demonstrating that a strategic fundraising management plan is critical for identifying areas of growth, the authors also clarify how it helps to leverage an institution's resources and connections and ensure that time and budget are invested into the right activities. Readers will learn how to deve...
Practitioner Perspectives on Intangible Cultural Heritage
Practitioner Perspectives on Intangible Cultural Heritage provides an accessible introduction to the Intangible Cultural Heritage field. Summarising the major changes that have taken place over the last two decades, the book explores ongoing debates and changes in thinking about best practice. Drawing on the author’s own experience of operationalising the UNESCO 2003 Convention for the Safeguarding of Intangible Cultural Heritage in a variety of contexts, Orr also incorporates international case studies from practitioners and provides valuable insights about best practices. Demonstrating that the top-down, state-driven hierarchy for the safeguarding of heritage is starting to shift to a mo...
Births
None
