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LIFE Magazine is the treasured photographic magazine that chronicled the 20th Century. It now lives on at LIFE.com, the largest, most amazing collection of professional photography on the internet. Users can browse, search and view photos of today’s people and events. They have free access to share, print and post images for personal use.
The intent of this book is to avoid the hype and conflicting information surrounding the use of social media in organizations and to point you to resources that have been researched and provide the most reliable information. The content of this book avoids promoting or pushing any specific tool, as all social media technology tools are evolving and frequently updating with new features. What is right for one organization is not necessarily right for your organization. This book is a starting point for general management, human resources, and organizational development teams that have not yet embraced or fully incorporated social technology tools into the organization. What you will find in t...
The fourth edition of Social Media Strategy is an essential step-by-step blueprint for innovating change, supporting traditional marketing, advertising, and PR efforts, and leveraging consumer influence in the digital world. With a completely integrated marketing, advertising, and public relations framework, Keith Quesenberry’s up-to-date textbook goes beyond tips and tricks to systematically explore the unique qualities, challenges, and opportunities of social media. Students learn core principles and proven processes to build unique social media plans that integrate paid, earned, shared, and owned media based on business objectives, target audiences, big ideas, and social media categorie...
Exploring social media's integration with modern society, this text empowers students as social media consumers and creators. The thoroughly updated second edition includes a new chapter on AI technologies. Features include full color visuals; glossary; chapter questions and activities; and theory, ethics, and diversity and inclusion boxes.
Healing Our Divides: Answering the Savior’s Call to Be Peacemakers is a timely and essential guide for navigating the increasingly polarized and contentious landscape of modern society. Drawing inspiration from powerful and prophetic messages from Latter-day Saint leaders on unity and peace, author David B. Ostler explores the skills and approaches necessary to eliminate contention and become peacemakers. Through extensive research and personal reflection, Ostler offers concrete and practical strategies for reducing contention, understanding others, and fostering meaningful conversations amid differences in beliefs and ideologies. Rooted in principles of religious discipleship and moral in...
This book explores body image, including Body Dysmorphic Disorder (BDD), and how it affects people both mentally and physically. It reviews the causes and symptoms of negative body image and BDD, as well as strategies teens can use to seek help and develop positive body image. Features include a glossary, online resources, source notes, and an index. Aligned to Common Core Standards and correlated to state standards. Essential Library is an imprint of Abdo Publishing, a division of ABDO.
This updated fourth edition presents a wide-scale, interdisciplinary guide to social media communication. Examining platforms like Facebook, Instagram, Snapchat, TikTok, Twitter and YouTube, the book analyzes social media's use in journalism, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics – all promoting the critical thinking that is needed to use new, evolving and maturing networking tools effectively within social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industry’s leading social media innovators and a comprehensive glossary, this practical...
The headlines are getting more frequent -- the language, more inflammatory. A war between the generations. The greedy boomers refusing to get out of the way. The hapless millennials struggling to find a footing. A crisis in pensions. A crisis in jobs. A crisis in health care ... But is that the true story? In this provocative new book, David Cravit, author of The New Old, dissects the apparent war -- and comes to some surprising conclusions: Yes, there are intergenerational conflicts (and some of them look serious) ... but the "war" is a matter of emotion more than reality Yes, the boomers and seniors are changing all the rules of the "expected" way to age ... but the results are anything but dire, as so many pundits would have us believe Yes, the millennials are outnumbered and ill-equipped ... but they're being saved, anyway As Cravit shows, even as the apparent intergenerational war unfolds, the winning "army" is already creating the peace ... and the foundations for a much more creative, cooperative, and successful society of the future.
A guide to understanding and leading today's US military force. Significant shifts in military culture have created a complex set of challenges, impacting morale and motivation, recruitment and retention, and program participation. Military Culture Shift presents the story of US military service members, their families, and the institution itself, through the lens of multiple generations, and the major factors impacting modern-day recruitment, retention, leadership, and wellness. A licensed counselor and leadership consultant, author Corie Weathers draws from her own military spouse experience, her professional work with military families and leaders, and more than 15 years of research, to o...
Twitter studies the influential social networking service and its founders, examining how a side project created by its four founders evolved into a powerful social network that influences entertainment, politics, and activism. Features include a glossary, references, websites, source notes, and an index. Aligned to Common Core Standards and correlated to state standards. Essential Library is an imprint of Abdo Publishing, a division of ABDO.