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Cipe Pineles A Life Of Design
  • Language: en
  • Pages: 198

Cipe Pineles A Life Of Design

Cipe Pineles was art director of Glamour, Seventeen, Charm and Mademoiselle magazines between 1930 and 1960. She helped to create the institutional identity of the Lincoln Center in the 1960s, and taught generations of students at Parsons School of Design. Tracing Pineles' career, Martha Scotford chronicles her professional life at a time when few women were involved in design and assesses her contributions to graphic and magazine design.

Leave Me Alone with the Recipes
  • Language: en
  • Pages: 148

Leave Me Alone with the Recipes

Saveur “Best New Cookbooks of the Year" Finalist for the Gourmand Award for Cookbook Design The newly discovered illustrated recipes of wildly influential yet unsung designer Cipe Pineles, introducing her delectable work in food and art to a new generation. Not long ago, Sarah Rich and Wendy MacNaughton discovered a painted manuscript at an antiquarian book fair that drew them in like magnets: it displayed a vibrant painting of hot pink beets and a hand-lettered recipe for borscht written in script so full of life, it was hard to believe it was more than sixty-five years old. It was the work of one of the most influential graphic designers of the twentieth century--Cipe (pronounced “C. P...

Design and Science
  • Language: en
  • Pages: 168

Design and Science

  • Categories: Art

It has been said that Will Burtin (1908-1972) was to graphic design what Albert Einstein was to physics. Burtin pioneered important contributions to international typography and visual design. He is best known as the world leader in using design to interpret science; as a proponent of 'clean', uncluttered sans-serif typography; and for his large-scale three-dimensional models, which carried the craft and the art of display to new heights. His walk-through models included a human blood cell (1958) and brain functions (1960). His major achievement, his clarity and ingenuity with models and graphics made complex information easy to assimilate. Early success in his native Germany brought Burtin ...

Modern Look
  • Language: en
  • Pages: 193

Modern Look

A fascinating exploration of how photography, graphic design, and popular magazines converged to transform American visual culture at mid-century This dynamic study examines the intersection of modernist photography and American commercial graphic design between 1930 and 1960. Avant-garde strategies in photography and design reached the United States via European émigrés, including Bauhaus artists forced out of Nazi Germany. The unmistakable aesthetic made popular by such magazines as Harper’s Bazaar and Vogue—whose art directors, Alexey Brodovitch and Alexander Liberman, were both immigrants and accomplished photographers—emerged from a distinctly American combination of innovation,...

Graphic Icons
  • Language: en
  • Pages: 241

Graphic Icons

  • Categories: Art

Who are history's most influential graphic designers? In this fun, fast-paced introduction to the most iconic designers of our time, author John Clifford takes you on a visual history tour that’s packed with the posters, ads, logos, typefaces, covers, and multimedia work that have made these designers great. You’ll find examples of landmark work by such industry luminaries as El Lissitzky, Alexander Rodchenko, A.M. Cassandre, Alvin Lustig, Cipe Pineles, Paul Rand, Saul Bass, Milton Glaser, Wim Crouwel, Stefan Sagmeister, John Maeda, Paula Scher, and more. Who coined the term graphic design? Who turned film titles into an art? Who pioneered information design? Who was the first female art director of a mass-market American magazine? In Graphic Icons: Visionaries Who Shaped Modern Graphic Design, you start with the who and quickly learn the what, when, and why behind graphic design's most important breakthroughs and the impact their creators had, and continue to have, on the world we live in. Your favorite designer didn't make the list? Join the conversation at www.graphiciconsbook.com .

Parsons Bread Book
  • Language: en
  • Pages: 76

Parsons Bread Book

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The Moderns
  • Language: en
  • Pages: 2261

The Moderns

  • Type: Book
  • -
  • Published: 2017-09-19
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  • Publisher: Abrams

In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown—all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.

Cipe Pineles
  • Language: en
  • Pages: 54

Cipe Pineles

  • Categories: Art

With reproductions of her sketches, layouts and illustrations, this book examines the life and work of Cipe Pineles who contributed to the design success of some of America's iconic fashion magazines.

AGI
  • Language: en
  • Pages: 800

AGI

  • Type: Book
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  • Published: 2007
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  • Publisher: Unknown

A history of the leading design agency cites its members' pivotal influence on graphic design throughout the past half century, chronicling past and present developments in visual communication while presenting a series of illustrated biographies for key designers.

Dear Client
  • Language: en
  • Pages: 209

Dear Client

In a world where every business, brand, product, and service needs a strong visual identity, it’s critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk. Written as a series of honest, friendly lessons—“Know What You Like,” “Decide Who Will Decide,” “Focus Groups Suck,” “Don’t Say ‘Make It Yellow,’ Say ‘Make It Sunny,’” “Serve Lunch During Lunchtime Meetings”—it shows exactly how to deal with the subjectivity, emotional pitfalls, and occasional chaos of a creative partnership. Here’s how to articulate your visual goals and set a clear, consistent direction. How to give feedback that works and avoid words that inhibit creative thinking. How to be open to something you didn’t imagine. And most of all, how to have fun, save money, and get the results you want.