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If we want our students to succeed, we cannot afford to leave to chance what happens when they do not learn. In this guide, Robyn R. Jackson and Claire Lambert take you step by step through the process of providing proactive and progressive learning support—what great teachers do to ensure that all students receive the right kind of assistance and to get those who are struggling back on track before they get frustrated and give up. Here, you'll learn how to * Support students before instruction through acceleration practices, including activating background knowledge, providing advance organizers, and focusing on key vocabulary. * Support students during instruction by distinguishing betwe...
In New Orleans, a mystery surrounding the brutal kidnapping of children six years ago remains unsolved. In the Dominican Republic, an alarming archaeological discovery uncovers a biblical enigma. In Belgium, political intrigue swirls as One Global Bank purchases the world's fastest computer. These stories converge in The Goat Without Horns, exposing a prophetical design of enormous magnitude. For Edwin Rowe, the ex-FBI agent assigned to the unresolved New Orleans kidnappings six years ago, this quest plunges him not only into an ominous mission of revenge, but a search for spiritual truth.
Claire François has it all: beauty, brains, and the blood of nobility. As the daughter of a high-ranking noble, she takes her status and the according responsibilities with utmost seriousness--even as the king threatens to undermine his realm's stability with his visions of "meritocracy." Claire is nevertheless prepared to take this societal change in stride, until one of the new commoner students at her elite academy, Rae Taylor, turns her life upside down. Everything about Rae confounds Claire, from her behavior to her intellect to her bizarre fixation on Claire herself. Little does she realize just how much Rae will change her world, and how much she'll change Rae in turn.
Why does a customer choose one brand over another? What are the factors which would make an individual more inclined to choose your brand? This book offers a way to predict which brand a buyer will purchase. It looks at brand performance within a product category and tests it in different countries with very different cultures. Following the Predictive Brand Choice (PBC) model, this book seeks to predict a consumer’s loyalty and choice. Results have shown that PBC can achieve a high level of predictive accuracy, in excess of 70% in mature markets. This accuracy holds even in the face of price competition from a less preferred brand. PBC uses a prospective predicting method which does not have to rely on a brand’s past performance or a customer’s purchase history for prediction. Choice data is gathered in the retail setting – at the point of sale. The Strategy of Global Branding and Brand Equity presents survey data and quantitative analyses that prove the method described to be practical, useful and implementable for both researchers and practitioners of commercial brand strategies.
Print+CourseSmart
From the bestselling authors of Yesterday’s Gone and Pretty Killer comes the unforgettable thriller series that blends mystery and suspense into pulse-pounding, revenge-seeking, serial-killing action. A SOCIAL MEDIA SERIAL KILLER Opening day of youth baseball, and a man steps onto the field, broadcasting on social media. He asks his audience a simple question: who should I kill first? The following events rattle Creek County to its core. HE’S ONLY JUST BEGUN Veiled by anonymity, the killer isn’t even close to finished. He tells his audience to stay tuned for more. Detective Mallory Black and her partner, Mike Cortez, find themselves racing against time to unravel the secrets of a kille...
The need for public libraries to tackle social exclusion and engage in social justice becomes ever more urgent as the gap between rich and poor continues to widen, and the very survival of public libraries in the heart of the community is open to debate. If public libraries are to develop and grow in the future and become relevant to the majority of their local communities, then they need to abandon outmoded concepts of 'excellence' and fully grasp the 'equity' agenda. This book examines the historical background to social exclusion and the strategic context in terms of government and professional policy. The authors propose a compelling manifesto for change and outline practical ways in which public libraries can be transformed into needs-based services.
This book offers an accessible and comprehensive introduction to relationship marketing in franchising and retailing, especially in areas such as business and marketing management as well as strategic marketing. The topics this book covers include (but is not limited to): (1) relationships in the context of e-commerce within the franchising sector; (2) franchisees with multiple stakeholder roles: perceptions and conflict in franchise networks; (3) why franchisors recruit franchisees from the ranks of their employees; (4) franchisee advisory councils and justice; and (5) determinants of overall franchisee satisfaction. This book is ideal for students, practitioners and professionals interested in Relationship Marketing, Customer Services, and Marketing Communications. The chapters in this book were originally published as a special issue of Journal of Strategic Marketing.
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This conversation-based approach accelerates language acquisition for EL students and advances academics and social–emotional learning for all. The authors present a research-based pedagogical model to help K–12 teachers modify the way they plan and implement their lessons to better support the linguistic, cognitive, and social–emotional development of culturally and linguistically diverse students. “The authors remind us that we are working too hard in our roles as providers of knowledge and literacy. Rather, a focus on collaborative interactions among students better enables their autonomy, mutual learning, and self-directed paths to meaning and knowledge. The teacher onus is reduc...