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Current Catalog
First multi-year cumulation covers six years: 1965-70.
Public Communication in the European Union
This book is a collection of essays that analyse and discuss EU information and communication policies and activities towards, with, by different publics developed both by the EU institutions at the European, national and local levels and by public organizations and civil society actors. Throughout six thematic parts, the authors examine from different theoretical perspectives (political communication, journalism, public relations and public diplomacy, political science, and cultural studies) and reflect on what it means for the European Union to communicate in multi-national and multi-cultural settings. The originality and strength of this book stand on the capacity to discuss EU communication policies, strategies and actions in their diverse features and, at the same time, to have a clear general picture of the role and function that communication has within the European Union’s governance. The combination of different theoretical frameworks with the latest empirical research findings makes this book a fresh and fascinated collection of insights of what the European Union can achieve with strategic communications.
Inventory of Taxes
None
Niche Tourism
Niche Tourism examines one of the fastest growing areas within the tourism sector. This book provides an integrated picture of speciality/niche tourism as a whole looking at both the 'macro' and 'micro' niche area. It has a comprehensive theoretical framework, and discusses initiatives, policies and strategies adopted internationally. With an emphasis on linking theory to practice, it is underpinned by up-to-date international case studies from around the world. Divided into 3 parts, it covers a variety of aspects under the headings of special interest tourism, tradition and culture base tourism and activity-based tourism.
Trasferimento Tecnologico / Technology Transfer
Uno dei fattori di competitività del nostro Paese è certamente la capacità di promuovere le innovazioni e di intensificare la ricerca industriale; le piccole imprese appaiono deboli sul piano della capacità innovativa e i contributi dello Stato per la ricerca diminuiscono notevolmente. Pertanto si diffonde sempre di più la voglia di approfittare a pieno delle opportunità create a livello internazionale. L'esperienza nord americana ha evidenziato che l'impostazione e la gestione di azioni complesse che portano ad una vantaggio competitivo del sistema Paese richiedono sia culture manageriali e professionali specifiche, sia metodologie e strumenti appropriatamente sperimentati. Il volume è rivolto a tutti gli studiosi, ricercatori e imprenditori interessati ai diversi filoni della politica della ricerca riconducibili all'ambito dell'innovazione e del trasferimento tecnologico in ambito internazionale.
