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Learn how other libraries are using LibQUAL+™ data to improve their services and programs This book focuses on the value of the 2002 LibQUAL+™ survey data to help librarians provide better services for users. This unique work highlights the continued efforts of participating libraries that used this Web-based marketing instrument to assess and evaluate their service quality, resource allocations, staffing, technology, and policies. Library professionals dealing with—or interested in—library service quality assessment will benefit from the practical examples and graphical representations found in this vital book. With Libraries Act on Their LibQUAL+™ Findings, you will gain a better...
The 1970 and 1994 editions of The Black Librarian in America by E.J. Josey singled out racism as an important issue to be addressed within the library profession. Although much has changed since then, this latest collection of 48 essays by Black librarians and library supporters again identifies racism as one of many challenges of the new century. Essays are written by library educators, library graduate students, retired librarians, public library trustees, veteran librarians, and new librarians fresh out of school with great ideas and wholesome energies. They cover such topics as poorly equipped school libraries and the need to preserve the school library, a call to action to all librarian...
This roundup of the latest discussions on the topic is a relevant prism through which readers can discover ways to improve reference and instructional services at all academic libraries.
"This book examines how American colleges and universities since the mid-nineteenth century have used students' race, religion, and ethnicity in deciding whom to admit and how to shape enrolled students' campus social life"--
Practical advice on how to promote your library and how to better understand and serve library users Real-Life Marketing and Promotion Strategies in College Libraries is a “how-to” guide to marketing and promotional activities that will raise your library’s visibility in the face of increased competition from other information providers. Academic librarians draw on their own experiences with real-life examples of what works (and what doesn’t) when developing, implementing, and evaluating on-campus marketing initiatives. You’ll learn how to use surveys, focus groups, advertising, target audiences, community outreach, and public relations to learn more about the needs of your library...
Emerging Human Resource Trends in Academic Libraries presents the collective wisdom of human resource librarians and administrators who have been in the forefront of practicing and applying the human resource principles in academic libraries. The book is divided into five Parts: Part I focuses on the present academic library environment and the unique human resource challenges that can be found there. Part II looks at the role of LIS education in preparing Masters level librarians to work within academic libraries and beyond. Part III examines how human resource departments in organizations can continue education beyond the degree for professionals and other staff. Part IV is concerned with ...
The six-volume Encyclopedia of Journalism covers all significant dimensions of journalism including: print, broadcast and Internet journalism; US and international perspectives; history; technology; legal issues and court cases; ownership; and economics.
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