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About the book How do you retain those customers or employees you worked so hard to acquire? How do you build a collaborative and innovative company culture? What does it take to turn your business around and survive—even thrive—in a volatile world? Harit Nagpal, one of India’s finest marketing minds, reflects on the questions that animate every business manager. Through ten stories set in different countries, even on different worlds, Nagpal investigates the idea of adaptation—the one thing every business needs if it wishes to evolve. Zia, for instance, discovers the value of targeted customer segmentation as he launches a ready-to-cook food business in Bangladesh. A family learns t...
It is four o'clock in the morning on March 28, 1979, when a meltdown began at the Three Mile Island nuclear power plant. As people sleep peacefully, unafraid of the smoking cement towers looming in the background, radioactive material is released into the environment and the Susquehanna River. Repeatedly reassured that they are not in any danger, most go on with their daily lives, including the residents of a rural town just a few miles away. But no one knows that Lloydsville is about to pay a hefty price for the sins of their nuclear neighbor. 30 years later, after an experimental popcorn crop is unintentionally irrigated with the radioactive river water, the corn mutates, wreaking havoc on...
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This dictionary provides a record of the Kanien’kéha (Mohawk) language as spoken by fluent first- and second-language speakers at the Kanien’kéha Mohawk Territory outside of Montréal, Canada. The Kanien’kéha language has been written since the 1600s, and these dictionary entries include citations from published, archival, and informal writings from the seventeenth century onwards. These citations are a legacy of the substantial documents of missionary scholars and several informal vocabulary lists written by Kanien’kéha speakers, among others. The introduction to the dictionary provides a description of the organization and orthography of the historical works so that they can be...
Jim and Nick and Ron-three young men who work for the U.S. Postal Service-seem to be an unlikely trio to be chosen as God's emissaries for a special mission. But when it becomes evident that they fit the criteria of prophecy written thousands of years ago, they are quickly thrust into doing what they must to fulfill that prophecy. As their story unravels, the three men and the people they come in contact with are caught up in a series of climactic events that-once started-cannot be stopped.
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