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The Production of Modernization
How Daniel Lerner's seminal work contributed to the overall professionalization of communication theory and sociology.
U Thrive
From the professors who teach NYU's most popular elective class, "Science of Happiness," a fun, comprehensive guide to surviving and thriving in college and beyond. Every year, almost 4,000,000 students begin their freshman year at colleges and universities nationwide. Most of them will sleep less and stress out a whole lot more. By the end of the year, 30% of those freshmen will have dropped out. For many, the unforeseen demands of college life are so overwhelming that "the best four years of your life" can start to feel like the worst. Enter Daniel Lerner and Dr. Alan Schlechter, ready to teach students how to not only survive college, but flourish in it. Filled with fascinating science, real-life stories, and tips for building positive lifelong habits, U Thrive addresses the opportunities and challenges every undergrad will face -- from finding a passion to dealing with nightmarish roommates and surviving finals week. Engaging and hilarious, U Thrive will help students grow into the happy, successful alums they all deserve to be.
World Revolutionary Elites
With the exception of chapters 1 and 7 and much of chapter 2, the text is reproduced from Hoover Institute studies, 1951-52, and from the American political science review, v. 31.
Psychological Warfare Against Nazi Germany
This first full analysis and description of psychological warfare conducted by the United States and British armies against Germany was originally published in 1949. It has since become a standard reference on World War II propaganda. Its appearance in paperback provides an opportunity for a clear appraisal of this unique campaign and of how it defined the ancient and recurrent problems of psychological warfare to suit the needs of the moment.There are chapters on policy, personnel, media, methods of operation, and effectiveness, as well as reproductions of typical propaganda leaflets, charts, and newspapers used against the Germans.For those who still debate the effects of the Allied "uncon...
Daniel Inouye
Daniel Inouye was born in Hawaii to parents who came from Japan. He had a happy life as a child until 1941 when the Japanese military bombed Pearl Harbor in his hometown. As war broke out, Daniel's life changed forever. He fought in the U.S. Army against the Japanese and then went on to serve Hawaii and his country in the U.S. Senate.
Self and Society
This 1985 book studies the relation between the individual and collective processes, which is central to the social sciences.
