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The Atlantic World and the Manila Galleons
In The Atlantic World and the Manila Galleons, José L. Gasch-Tomás offers an account of the trade of Asian goods between colonial Spanish America and East Asia, and the distribution and consumption of those goods in the Spanish Empire, during the late sixteenth and seventeenth centuries.
Global History and New Polycentric Approaches
This book is open access under a CC BY 4.0 license. Rethinking the ways global history is envisioned and conceptualized in diverse countries such as China, Japan, Mexico or Spain, this collections considers how global issues are connected with our local and national communities. It examines how the discipline had evolved in various historiographies, from Anglo Saxon to southern European, and its emergence in Asia with the rapid development of the Chinese economy motivation to legitimate the current uniqueness of the history and economy of the nation. It contributes to the revitalization of the field of global history in Chinese historiography, which have been dominated by national narratives...
The Consumer Revolution, 1650–1800
The production, acquisition, and use of consumer goods defines our daily lives, and yet consumerism is seen as increasingly controversial. Movements for sustainable and ethical consumerism are gaining momentum alongside an awareness of how our choices in the marketplace can affect public issues. How did we get here? This volume advances a bold new interpretation of the 'consumer revolution' of the eighteenth century, when European elites, middling classes, and even certain labourers purchased unprecedented quantities of clothing, household goods, and colonial products. Michael Kwass adopts a global perspective that incorporates the expansion of European empires, the development of world trade, and the rise of plantation slavery in the Americas. Kwass analyses the emergence of Enlightenment material cultures, contentious philosophical debates on the morality of consumption, and new forms of consumer activism to offer a fresh interpretation of the politics of consumption in the age of abolitionism and the Atlantic Revolutions.
La moda come motore economico: innovazione di processo e prodotto, nuove strategie commerciali, comportamento dei consumatori / Fashion as an economic engine: process and product innovation, commercial strategies, consumer behavior
The study of the textile sector has always been central to economic history: from reconstructions of the dynamic growth in the medieval wool industry, to the rise of silk and light and mixed fabrics in the modern era, to the driving role of cotton in the industrialisation process. Although the dynamics of textile manufacturing are closely linked to the transformations of fashion, economic history has long neglected its role as a factor in economic change, treating it primarily as a kind of exogenous catalyst. This book makes a decisive contribution to the understanding of a fundamental transformation, the consequences of which are projected into contemporary society, but which matured in pre-industrial times: the advent of fashion.
Eighteenth-Century Naval Officers
This book surveys the lives and careers of naval officers across Europe at the height of the age of sail. It traces the professionalization of naval officers by exploring their preparation for life at sea and the challenges they faced while in command. It also demonstrates the uniqueness of the maritime experience, as long voyages and isolation at sea cemented their bond with naval officers across Europe while separating them from landlubbers. It depicts, in a way no previous study has, the parameters of their shared experiences—both the similarities that crossed national boundaries and connected officers, and the differences that can only be seen from an international perspective.
Chapter The virus of fashion. Democratization of luxury and new commercial strategies in early modern Valencia
This work intends to analyze how the influence of fashion in eighteenth-century Spain transformed the commercial structure, being the petty bourgeoisie the main protagonists and the shop ("botiga") the priority scenario of these changes. To do this, we will focus on eighteenth-century Valencia as a case study, a dynamic city that experienced a remarkable economic development during this century. Undoubtedly, fashion stimulated economic growth not only in the more developed regions of north-western Europe, but this process was also present in the Mediterranean context, developing an important sector of petty bourgeoisie mercantile and a change in the consumption patterns of most of its population.
The Development of Agricultural Science in Northern Italy in the Late Eighteenth and Early Nineteenth Century
The late eighteenth century and subsequent Napoleonic Era witnessed a turning point in the establishment of agricultural science as a well-defined discipline in northern Italy. In this book, Martino Lorenzo Fagnani traces these developments by reviewing the correspondence of naturalists and agriculturists as well as the research plans of universities, academies, societies, institutes, and governments. He explores the establishment of a broad knowledge network encompassing all of Europe while also investigating the reasons behind the exchange of seeds, the establishment of spaces for experimentation such as scientific gardens and experimental fields, and the organization of specialized journals and monographs. This work represents an important contribution to the historiography of Italian agricultural science, filling a significant gap in our knowledge of related developments.
Products, Users, and Popular Luxury in Early Modern Greece
This book analyses aspects of the material culture of early modern Greece from an object-based perspective, using surviving artefacts from that period as primary sources. A printed book, a wine jug, an ecclesiastical embroidery, and a pocket watch are used as entry points to examine the consumer practices of the emerging Greek bourgeoisie under Ottoman rule in the long eighteenth century. The acquisition and usage of novel products – especially imported ones – by Greeks was connected to personal expression, identity building, and self-determination in the context of the Enlightenment. The enjoyment of innovative artefacts opened new horizons to them and facilitated their individual and c...
