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What does platform thinking mean? It is the ability to put platform-based mechanisms at the core of digital business transformations in business. Digital platforms like Uber, Spotify, Airbnb, Booking.com, and many others completely re-shaped the daily life of millions of users. However, many innovation leaders struggle to conceive the significance of their impact. Platform-based business models are not just the real of geeks’ startups, digital services, and Unicorns. This book shows there that their potential in creating value is higher than suspected. Even though platform ecosystems are complex, readers will take on a journey to become platform thinkers. Their eyes will be trained to look beyond what’s visible and start reading the platform world around them. Then, they will be guided into a step-by-step process and learn how to write a new platform model from scratch. This book is the result of a decade of research. It offers both a framework and practical instruments to champion digital transformation in any organization. It is specially intended for those who are interested in the glittering platform world and are still trying to figure it out.
In a world undergoing continuous change, organizations find themselves facing the challenge of how to keep innovating to stay competitive. Inside any organization, people are the cornerstone on which innovation rests and builds, yet it is ever more difficult to engage everyone in designing their organization. This book explores and discusses how employees can be engaged digitally to assist innovation initiatives and lead to organizational transformation. Storymaking and Organizational Transformation is based on the research activities of the platform IDeaLs during the year 2020 and provides a perspective on how employees can be helped to understand and even contribute to organizational innov...
A business model basically describes the way a company makes money. Yet, often we use digital services for free (e.g. Facebook, Google or WhatsApp) or for what seems to be a relatively minor price (e.g. Blablacar, Airbnb, and Amazon). Digital business models are different to traditional business models. Digital Business Models explains the key challenges and characteristics of the various business models that are used by digital businesses. These companies can be a source of inspiration for traditional bricks-and-mortar companies that aim to go digital and/or revamp their traditional business model. Most businesses rely on some form of digital technology for their marketing communication, cu...
This book reviews the social role of universities in their local urban contexts and describes a number of initiatives of major interest in terms of the impact achieved, the range of stakeholders involved, and the significance of the university campus and teachers as agents of change. It is divided into three parts, the first of which draws on the international literature to provide theoretical background regarding the role of universities and university campuses as drivers of and magnets for social innovation. The second and third parts each focus on four main themes of interest in the contemporary design setting: urban community gardens, social TV stations, mobile pavilions, and economic sustainability models. After a theoretical overview that also illustrates international best practices, it then focuses on the specific context of Milan, based on the pilot project recently conducted by the Politecnico di Milano, “CampUS - incubation and implementation of social practices”, which won the 25th ADI Compasso d’Oro Award (2018) in the social design category. The book is of interest to academics, students, those working at public institutions, and city policymakers.
Collaboration among industry, universities and research institutes plays a vital role in stimulating open innovation, which in turn leads to new products, processes, services and business models. This book brings together a number of real-life examples of how to govern and manage open innovation collaboration projects more effectively, and provides timely insights that project consortia, governance boards and funding agencies can directly apply to implement and monitor projects and achieve greater impacts. All papers were written by recognized leading authorities with extensive experience in governance and management, and reveal how to capitalize on the potential of open innovation. This book shares multidisciplinary research perspectives on the potential benefits and challenges of collaboration, project management, and open innovation, as well as the management of complex organizational cultures and governance models.
This practical book explores collaborative inquiry as an approach to research and change in organizations where internal members and external researchers work together as partners to address organizational issues and create knowledge about changing organizations.
The first academically rigorous guide for professionals looking to understand and implement platform strategy Introduces and explains new tools of strategic management, and explains how to adapt well-established ones for platform-based business models Encompasses all kinds of platforms: two-sided or multi-sided; online, offline, or hybrid; for-profit or with a social aim; B2B, B2C or C2C
'In an era where innovation is like oxygen, this is a riveting read' Gopi Kallayil, Google It is a myth to consider innovation the domain of the special few inspired by 'eureka!' moments that always result in brilliant new products. In reality, anyone with the right tools, traits, and methods has the potential to innovate with impact, generating profits and even changing the world. In this engaging guide, top thinkers and entrepreneurs Ted Ladd and Alessandro Lanteri show how to create innovations that deliver customer value. Their Innovation Pyramid describes a strategic process that is rooted in the right cultures and mindsets, leveraging a range of methods, techniques and themes to reach the pinnacle of maximum impact. This book is essential reading for anyone who wants to create, innovate, improve performance, and ultimately, make a difference. The Economist Edge series: books that give you the edge, also available, Branding That Means Business.
Faced with evolving trade and health dynamics, this book presents a historical, conceptual, and empirical examination of public health and medical procurement in international trade law at a time of emergency. The work argues that the current trade framework is outdated and must be redesigned to suit the new needs of the 21st century. It identifies critical problems within the current international trade system that prevents it from effectively responding to pandemics, as well as to the emerging digital economy. Based on the analysis, the study puts forward specific suggestions to upgrade the current trade rules framework to prepare for future international public health emergencies and further digitalization of health services. The book will be a valuable resource for academics, researchers and policy-makers working in the areas of International Trade Law, Public Health Law and Medical Law.
Improve talent retention and employee productivity by encouraging connectedness in your firm In Connectedness, British business journalist and management theorist Des Dearlove delivers an insightful and practical discussion of how firms can build meaningful and authentic connections with their employees, encouraging productivity, improving talent retention, and creating an enduring competitive advantage. You’ll find out why the latest peer-reviewed research lends support to the notion that it is the nature of interpersonal environments – and not compensation – that many employees consider to be the most impactful when they’re deciding whether to exit a job. In the book, you’ll: Exp...