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Seductive Academic Writing
This volume teaches academics and graduate students how to write seductive academic prose by learning a literacy rarely taught in academic writing or style handbooks: to use literary devices and figures of speech to meet ideals of stylish communication; and how these ideals and supposed ‘literary’ techniques serve academic readers and writers. Part one explores the persistent problem of the bad academic writing style called ‘academese’ and argues stylish academic writers avoid it by writing with figures of speech. Part two teaches and illustrates figures of speech seductive writers write into academic prose to convey the music and rhythms of good speech, cohesion, coherence and storytelling, and the personality and passions of the author. Part three argues the academy will not heal itself of academese until academic writing pedagogies teach students to care enough for their readers to write with figures of speech that craft seductive academic writing.
Unity and Diversity in Language Use
The papers in this collection, drawn from the 34th Annual Conference of the British Association for Applied Linguistics, reflect a number of different perspectives within the field of applied linguistics at the start of the twenty-first century. While addressing the theme of unity and diversity, each paper prompts critical reflection on tensions within the discipline between stability and change, consensus and controversy, similarity and variation. The interpretation of language use is broad and varied, taking both macro- and micro-perspectives. Topics addressed range from issues of global communication in a world of shifting demographies and technological advances to analyses of specific co...
Writing with Pleasure
An essential guide to cultivating joy in your professional and personal writing Writing should be a pleasurable challenge, not a painful chore. Writing with Pleasure empowers academic, professional, and creative writers to reframe their negative emotions about writing and reclaim their positive ones. By learning how to cast light on the shadows, you will soon find yourself bringing passion and pleasure to everything you write. Acclaimed international writing expert Helen Sword invites you to step into your “WriteSPACE”—a space of pleasurable writing that is socially balanced, physically engaged, aesthetically nourishing, creatively challenging, and emotionally uplifting. Sword weaves t...
Health and Risk Communication
Health and Risk Communication provides a critical and comprehensive overview of the core issues surrounding health and risk communication from the perspective of applied linguistics. It outlines the ways applied linguistics differs from other methods of understanding health and risk communication, assesses the benefits and limitations of the approaches used by different scholars in the field, and offers an innovative framework for consolidating past research and charting new directions. Utilizing data from clinical interactions and everyday life, this book addresses a number of crucial questions including: How are the everyday actions we take around health constructed and constrained through...
Style, Mediation, and Change
Technologically mediated talk is organized around familiar styles-styles of person, relationship and genre. But media also consistently remake and re-style these familiar patterns. This book brings together original research on media styling in different national contexts and languages, written by authors at the forefront of sociolinguistic research on mediated talk. It highlights and theorizes how creative acts of mediated styling can promote social and sociolinguistic change. The globalized world is already massively mediatized-what we know about language, people and society is necessarily shaped through our engagement with media. But talking media are caught up in wider currents of rapid change too. Creative innovations in media styling can heighten reflexive awareness, but they can also unsettle existing understandings of language-society relations. In reporting new investigations by expert researchers this book gives an original and timely account of how style, media and change need to be integrated further to advance the discipline of sociolinguistics.
"Ein Fenster zum Westen"
Der Kulturaustausch zwischen der Sowjetunion und anderen, vor allem westeuropäischen Ländern war bestimmt durch die ideologisch bedingte Abgrenzung zur Außenwelt und eine damit einhergehende ständige Kontrolle und Zensur. Dieses Vorenthalten von Literatur, Kunst, Theater, Musik und Film aus dem Westen sorgte unter den sowjetischen Bürger_innen für Neugierde auf ebenjene kulturellen Werke. Wie wurde das Wenige, was an ausländischer Kultur in die UdSSR gelangte, von der sowjetischen Bevölkerung rezipiert und aufgenommen? Dieser Frage geht Sofiya Volpert nach, indem sie konkret die Wirkung des französischen Komödienfilms auf das sowjetische Kinopublikum in den 1970er und 1980er Jahren...
Radically Different—A Themed Issue in Honor of Professor Bernd Giese on the Occasion of His 80th Birthday
This Special Issue came together thanks to contributions from friends and colleagues of Prof. Bernd Giese on behalf of his 80th birthday on 2 June 2020. Reflecting on the varied interests of Bernd in all areas of chemistry, this issue contains work, including historical work, on inorganic coordination chemistry, nanomaterials, theory, and organic and radical chemistry—Bernd’s core expertise. It is wonderful that so many different publications came together from all over the world, as both review articles and original contributions, making this Special Issue worthwhile reading.
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