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Serendipity Happens
SERENDIPITY HAPPENS takes you on an intense, unique epic journey of psychological suspense, deep insights and extraordinary romance beyond your wildest imaginings! This is an edgy, highly experiential tale with memorable characters fired by soul-stirringly deep and sacred awakenings.
Support Groups for Older People Who Have Been Abused
Violence and Abuse Series 'The book is well written and informative for anyone who might want to work with victims of abuse. The author provides clear guidelines about who can benefit from group work and how survivors can heal and work together.' - Ageing Matters in Ireland In this thought-provoking book, Jacki Pritchard shows how support groups for victims of elder abuse provide invaluable opportunities for the voices of older people to be heard. Following groups through a two-year period, she discusses how they were set up and the difficulties encountered and overcome. The inclusion of younger adults alongside older people in one of these groups demonstrates the success of these techniques...
Idea Industry
You love advertising, so much so that you're thinking about starting a career in it. But aside from creative directors who think up the ideas for ads, who does what at an ad agency? Idea Industry: How to Crack the Advertising Career Codes is the first book that breaks it all down and explains what everyone does, which job might be the right fit for you and how you can get that job. We cover the major areas in six straightforward chapters-creative, production, account management, account planning, media and digital media. Through interviews with people working at the best agencies and first person accounts, this book explains what you can expect and what you'll need to know before you even start looking for that dream job. With four-color photos throughout, Idea Industry promises to be the best career guide for anyone interested in the advertising industry.
Beware of Dog
For many of us, the only way we meet "dangerous" dogs is through news reports about vicious attacks, and films and TV shows that feature out-of-control versions of man's best friend. But there's more to the Bad Dog's story than sensational headlines and movie beasts. A deeper look at these representations reveals a villain much closer to home. This book takes the reader on a rich journey through depictions of violent dogs in popular media. It explores how press accounts and screen stories transform canines into bloodthirsty hunters, rabies-infested strays, ferocious fighters, rogue law enforcement partners and diabolical pets, all adding up to a frightening picture of our usually beloved companions. But, when media tells the dangerous dog's story, it is often with a deep connection to the person on the other end of the leash.
Create to Learn
Want to learn something well? Make media to advance knowledge and gain new ideas. You don’t have to be a communication professional to create to learn. Today, with free and low-cost digital tools, everyone can compose videos, blogs and websites, remixes, podcasts, screencasts, infographics, animation, remixes and more. By creating to learn, people internalize ideas and express information creatively in ways that may inspire others. Create to Learn is a ground-breaking book that helps learners create multimedia texts as they develop both critical thinking and communication skills. Written by Renee Hobbs, one of the foremost experts in media literacy, this book introduces a wide range of con...
The Digital Reporter's Notebook
Powerful storytelling engages the senses, and today, there are more accessible digital tools available for telling multimedia stories than ever before. The Digital Reporter’s Notebook teaches practical digital storytelling techniques that journalists can put into practice right away, using the technology they already have in their pockets. Mark Blaine demonstrates how to gather information and organize it into a successful multimedia story without losing sight of the essentials of good journalism. These forty brief chapters provide a versatile toolkit for multimedia journalists, including activities and exercises to build a strong foundation in digital storytelling. Readers will also want to try the interactive app, which includes videos and animations that bring the concepts and ideas in the book to life. Topics include: Lighting & Framing Collecting Sound Scene Setting & Relevant Detail Interview Techniques Story Structure File Management The Digital Reporter’s Notebook is ideal for online journalism courses and introductory reporting courses using a convergence approach.
Storms Of Life
The existence of man’s life is full of storms. Everyone is bound to face challenges. In June 2014, I flew into a spiritual storm, which inspired the title of this book Storms of Life. The details are too lengthy, but essentially I had a crisis of faith. It was hard and frightening, but I thank God I wasn’t swallowed up by the storm. During a storm, it is natural to panic. The natural response to the storms of life is doubt and fear but Jesus tells us the response to storms should be trust, because He is there to still the waves. With this book in your hand, you will learn about fifteen principles to traverse through and triumph the storms of life and certain factors that can cause one to stay in a prolonged storm and God’s role in causing these storms.
Fundamentals of Advertising
The Fundamentals of Advertising is widely recognized as the most comprehensive and informative introduction to the area for both professionals and students. The new edition has been fully revised and updated and provides a comprehensive coverage of the whole business of advertising and its associated promotional areas, including public relations, sales promotion and sponsorship. The authors use a wide range of examples to illustrate their themes and an informative series of guidelines and checklists of value not only to students but to those applying the various techniques. Topics the authors examine include: The role of the advertising agencies, Planning advertising campaigns, Setting budgets, The scope of below-the-line promotion, How advertising materials are created and produced, The issue of control in advertising, International advertising.
Diabetes Drug Notes
DIABETES DRUG NOTES Diabetes is becoming more common in both older and younger generations and in keeping with this escalation in cases, there are an ever increasing number of drugs and drug classes that are suitable to treat hyperglycaemia. In a unique blend of diabetes practice, clinical pharmacology, and cardiovascular medicine, Diabetes Drug Notes describes the principles of clinical pharmacology with regards to diabetes prescribing. Each drug class for the treatment of diabetes is covered in detail, along with the effect on the cardiovascular and renal systems caused by each drug. Building upon the success of their “Drug Notes” series for Practical Diabetes and their “Drugs for Di...
