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Linguistic Landscapes is the first comprehensive approach to language on signs. It provides an up-to-date review of previous research, introduces a coherent analytical framework, and applies this framework to a sample of signs collected in Tokyo. Linguistic Landscapes demonstrates that the study of language on signs provides a unique research perspective to urban multilingualism.
This book aims to find out whether French, one of the great languages of the world, is in crisis or not. It traces the history and development of language defence in France and examines the sometimes contradictory attitudes of French people to their beloved language. It assesses the necessity for and the usefulness of the many activities in defence of French and suggests what its future might be.
Fractal Leadership serves as a point of reference for those interested in tracing the development of leadership in social movements from the 1960s to today.
This volume accounts for the motives for contemporary lexical borrowing from English, using a comparative approach and a broad cross-cultural perspective. It investigates the processes involved in the penetration of English vocabulary into new environments and the extent of their integration into twelve languages representing several language families, including Icelandic, Dutch, French, Russian, Hungarian, Hebrew, Arabic, Amharic, Persian, Japanese, Taiwan Chinese, and several languages spoken in southern India. Some of these languages are studied here in the context of borrowing for the first time ever. All in all, this volume suggests that the English lexical 'invasion', as it is often referred to, is a natural and inevitable process. It is driven by psycholinguistic, sociolinguistic, and socio-historical factors, of which the primary determinants of variability are associated with ethnic and linguistic diversity.
The book contains a collection of studies of the linguistic landscape - the use of written language on signs in the public sphere - in 5 different societies: Israel, Japan, Thailand, the Netherlands (Friesland) and Spain (Basque Country). All contributions focus on multilingualism in the social context of the major cities.
Several fundamentally important questions form the basis for this book. What are the relationships between tumour formation and tumour pH? What are the effects of tumour pH and hypoxia on carcinogenesis or tumorigenesis? What are the therapeutic consequences of tumour pH? It is hypothesised that low extracellular pH is not only an important consequence of tumour growth but may also promote further tumorigenic transformation. Furthermore, in vitro studies suggest that low pH strongly affects the efficacy of chemo- and radiotherapy. Better understanding of the influence of pH on tumour growth, coupled with manipulation of the pH of the tumour microenvironment, may lead to the development of more effective therapies.
World Languages Review aims to examine the sociolinguistic situation of the world: to describe the linguistic diversity that currently characterizes humanity, to evaluate trends towards linguistic uniformity, and to establish a set of guidelines or language planning measures that favour the weaker or more endangered linguistic communities, so that anyone engaged in language planning -government officials, institution leaders, researchers, and community members- can implement these measures.
This book is an analysis of modernisation informed by the place of language in education, health, the economy and governance in the African context. It paints a wide canvas of Africa in its different facets, and shows how language is used as an instrument to deny access to socioeconomic and political emancipation.
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