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Tourism, the world's largest industry, has created a variety of complex political problems, particularly in those countries where the primary attraction of tourism is its potential for accelerating development. The political dimensions that have encouraged tourism in the People's Republic of China, the Philippines, Thailand, India, Pakistan, Bangladesh, Sri Lanka, the Maldives, Nepal, and Bhutan are examined in Linda K. Richter's study, which is based on more than 250 interviews with government officials, travel industry representatives, and media officials. Richter concentrates on the reasons for using tourism to advance government policy objectives and on the many ways political and econom...
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《旅遊小企業發展與影響研究:陽朔西街案例》由邱繼勤在其博士論文的基礎上修改而成。全書以陽朔西街為案例,對旅遊小企業的發展歷程和發展特徵進行了分析,就旅遊小企業對旅遊目的地發展的影響進行了探討。從總體上講,這一研究著作第一手資料詳實,具有創新性和現實指導性較強的特點,一方面彌補了中國旅遊小企業現有理論研究的缺乏,另一方面也從理論上為中國現有旅遊小企業的發展提供了必要的指導,有助於促進中國旅遊小企業及旅遊目的地更好地發展。
本書從遠古到現代旅遊業的歷史觀,與世界各主要旅遊國家的旅行業特色之國際觀敘述,再以台灣的旅行業為主軸,交叉比較、深入闡述。 本書著重在旅行業的outbound、inbound、domestic tour之均衡業務經營與管理。首先介紹台灣及各旅遊國的旅行業定義、特性、組織、業務內容,以及了解我國出入境暨移民署、護照、簽證(出入境)等規定,並提供旅行業經營者及一般讀者如何規劃旅遊行程,尤其是旅程的估價與利潤設定;並以實際案例來探討,再論及如何管理出國團體O.P.的電腦作業流程,提高團控品質,使團體順利成團、出團;出團時,領隊與導遊具備的帶團技巧,以及搭配國內外旅遊供應商的連鎖相關業務完成旅程設計,再銷售給顧客。書中並附有國際禮儀、時差、醫療保健、急救等注意事項,以及意外發生時的緊急處理方法,有助於提升旅行業的經營品質。
This book shows new research perspectives showing the impact of tourism on the rural world. The articles presented contribute to the analysis of the new rurality in global society.