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Get up to speed quickly on the latest in user experience strategy and design UX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX strategy that aligns with your organisation's business goals and philosophy. You'll learn how to integrate web design, user research, business planning and data analysis to focus your company's web presence on the needs of your customers, gaining the skills you need to be effective in the field of user...
Kevin P. Nichols' Enterprise Content Strategy: A Project Guide outlines best practices for conducting and executing content strategy projects. His book is a step-by-step guide to building an enterprise content strategy for your organization. Enterprise Content Strategy draws on Kevin Nichols' experience managing one of the largest and most successful global content strategy teams to provide an insider's look at how to build an enterprise content strategy. Full of definitions, questions you need to ask, checklists, and guidelines, this book focuses not on the what or why, but on the how.
The first comprehensive atlas of the state published in over 20 years, the Atlas of Kentucky brings together a wealth of information on the geography, industry, economy, development, and people of the Commonwealth. Includes over 600 maps and 200 color illustrations. Richard Ulack, professor and former chair of the Department of Geography at the University of Kentucky and former State Geographer, is author of Atlas of Southeast Asia and co-editor of Lexington and Kentucky's Inner Bluegrass Region . Kentucky State Geographer Karl Raitz, professor and current chair of the Department of Geography at the University of Kentucky, is the editor of The National Road and co-author of Appalachia: A Gegional Geography . Gyula Pauer, former director of the Center for Cartography and Geographic Information at the University of Kentucky, has served as cartographer for numerous publications, including Historical Atlas of Political Parties in the U.S. Congress and The Himalayan Kingdoms.
Modern approaches to the theoretical computation and experimental determination of NMR shielding tensors are described in twenty-nine papers based on lectures presented at the NATO ARW. All of the most popular computational methods are reviewed and recent progress is described in their application to chemical, biochemical, geochemical and materials science problems. Experimental studies on NMR shieldings in gases, liquids and solids are also included, with special emphasis placed upon the relationship between NMR shielding and geometric structure and upon tests of the accuracy of the various computational methods. Qualitative MO schemes and semiempirical approaches are also considered in lig...
Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential. Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of: H...
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