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Buku Manajemen Kapal Niaga ini berisi tentang pengetahuan dan seluk beluk aspek pelayaran di Indonesia yang merupakan hasil pengalaman dan penelitian bertahun-tahun. Untuk memajukan pendapatan negara di bagian pelayaran, pembelajaran di manajemen kapal niaga dan peluang-peluang bisnisnya sangatlah penting. Selain berisi teori aspek ekonomi secara umum, buku ini juga berisi pemahaman akan kapal dan metode pengelolaan kapal serta peluang bisnisnya yang sangat mudah dipahami dan diterapkan oleh pengguna atau pemerhati pelabuhan yang tertarik dengan pengelolaan kapal niaga. Para pengusaha pelayaran juga dapat mempergunakan buku ini untuk menyempurnakan pola operasinya sehingga lebih efektif, efisien, dan memberikan keuntungan yang lebih besar. Buku ini dibuat dengan tujuan untuk menambah wawasan bagi masyarakat, pengusaha pelayaran, dan pengusaha ekspor-impor yang dalam kesehariannya selalu harus berhubungan dengan 'laut dan kapal'.
How customers and consumer behavior have been changing due to technology and other forces is of prime interest. This book addresses the central questions regarding new emerging consumer behavior; how does social media affect this behavior; how and at what points do emotions affect consumer decisions; and what triggers this is: How should engagement be conceptualized, defined and measured? How do social media and other marketing activities create engagement? The book draws on the rich, extensive knowledge of the authors who are pioneers in the field. The book's editors have identified the weakness in the current knowledge and aim to address this gap by touching on significant conceptual and empirical contributions to this emerging literature stream, providing readers with a comprehensive contemporary perspective of customer engagement. The book also endeavors to develop a richer narrative around the notion of social media and customer engagement, and the non-monetary notion of social media within new media-based social networks.
A co-publication of the World Bank, International Finance Corporation and Oxford University Press
The Internet in Indonesia’s New Democracy is a detailed study of legal, economic, political and cultural practices surrounding the provision and consumption of the Internet in Indonesia at the turn of the twenty-first century. Hill and Sen detail the emergence of the Internet into Indonesia in the mid-1990s, and cover its growth through the dramatic economic and political crises of 1997 and the subsequent transition to democracy. Conceptually the Internet is seen as a global phenomenon, with global implications, however this book develops a way of thinking about the Internet within the limits of geo-political categories of nations and provinces. The political turmoil in Indonesia provides a unique context in which to understand the specific local and national consequences of a global, universal technology.
The Routledge Companion to the Future of Marketing provides the reader with a comprehensive and original set of visionary insights into the future of marketing. This prestigious collection aims to challenge the mindset of academics, moving their thinking processes from current thinking into new perspectives and advances in marketing knowledge. Selected Contents: Part 1: New Paradigms and Philosophical Insights Part 2: Contributions from other Scientific Fields Part 3: Reconnecting with Consumers and Markets Part 4: New Methodological Insights in Scholarly Research in the Field
This book offers detailed surveys and systematic discussion of models, algorithms and applications for link mining, focusing on theory and technique, and related applications: text mining, social network analysis, collaborative filtering and bioinformatics.
Illuminates how content creators can systematically provide engaging journalism for today's empowered audiences. Contributors analyse a lexicon of how people define their media experiences. They then offer best practices and case studies for how a dozen of these rich experiences can make today's media brands relevant and important.
This conference objective is to open the new and the latest knowledge about research in the biomedical engineering field The focus of this conference as a forum to share knowledge and current research in the biomedical engineering field This conference is open to various fields such as medical signal processing, instrumentation, and other technologies that can be useful to be applied in assisting the diagnosis process and improving the quality of human life
Fusarium wilt of banana: some history and current status of the disease; Importante of fusarium wilt in different banana-growing regions; Taxonomy of fungi in the genus fusarium with emphasis on fusarium oxysporum; Genetic exchange within sexual and asexual populations of the genus fusarium; Molecular genetics of plant pathogenic fusarium oxysporum; Using karyotype variability to investigate the origins and relatednes of isolates of fusarium oxysporum f. sp. cubense; Population biology of fusarium oxysporum f. sp. cubense; Biological control of diseases caused by fusarium oxysporum; Influence of mineral nutrition on fusarium wilt: a proposed mechanism involving cell water relations; Host responses to the pathogen; Banana breeding and fusarium wilt; Breeding bananas and plantains for resistance to fusariu m wilt: the track record; Somaclonal resistance in cavendish banana to fusarium wilt; Baseline tissue and cell culture studies for use in banana improvement schemes.