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Navigating Business Through Essential Sustainable Strategies
  • Language: en
  • Pages: 430

Navigating Business Through Essential Sustainable Strategies

  • Type: Book
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  • Published: 2024-10-17
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  • Publisher: IGI Global

In today’s fast-paced business environment, navigating challenges and pursuing sustainable growth have become essential for success. Businesses must adapt to evolving market conditions, develop informed strategies, and seize opportunities while ensuring long-term sustainability. Achieving this balance requires practical skills and a forward-thinking mindset that can meet the demands of a dynamic business landscape. Navigating Business Through Essential Sustainable Strategies equips entrepreneurs, business owners, executives, students, and educators with the tools they need to thrive. Through real-world examples and actionable insights, the book fosters informed decision-making and effective strategy implementation. It is a comprehensive resource designed to help readers navigate challenges, drive sustainable growth, and achieve long-term success in their business endeavors.

Industrial Applications of Big Data, AI, and Blockchain
  • Language: en
  • Pages: 366

Industrial Applications of Big Data, AI, and Blockchain

  • Type: Book
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  • Published: 2024-01-29
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  • Publisher: IGI Global

Blockchain has become the cornerstone of technologies, supported by others including Big Data and Artificial Intelligence (AI). Originating from cryptocurrency, it transcends boundaries, finding resonance in finance, healthcare, e-governance, and beyond. While blockchain relies on a peer-to-peer approach, enabling nodes to collaborate without the shackles of a central authority, appropriate monitoring and updating of these technologies is a constant necessity. This is especially true for healthcare data systems, where data privacy and security concerns, especially with sensitive health information are paramount. Threads of automation in artificial intelligence (AI) weave through sectors such...

Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy
  • Language: en
  • Pages: 564

Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy

  • Type: Book
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  • Published: 2022-11-11
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  • Publisher: IGI Global

Artificial intelligence (AI) and knowledge management can create innovative digital solutions and business opportunities in Asia from circular and green economies to technological disruption, innovation, and smart cities. It is essential to understand the impact and importance of AI and knowledge management within the digital economy for future development and for fostering the best practices within 21st century businesses. The Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy offers conceptual frameworks, empirical studies, and case studies that help to understand the latest developments in artificial intelligence and knowledge management, as well as its potential for digital transformation and business opportunities in Asia. Covering topics such as augmented reality. Convolutional neural networks, and digital transformation, this major reference work generates enriching debate on the challenges and opportunities for economic growth and inclusion in the region among business executives and leaders, IT managers, policymakers, government officials, students and educators of higher education, researchers, and academicians.

Artificial Intelligence for Capital Markets
  • Language: en
  • Pages: 183

Artificial Intelligence for Capital Markets

  • Type: Book
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  • Published: 2023-05-15
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  • Publisher: CRC Press

Artificial Intelligence for Capital Market throws light on the application of AI/ML techniques in the financial capital markets. This book discusses the challenges posed by the AI/ML techniques as these are prone to "black box" syndrome. The complexity of understanding the underlying dynamics for results generated by these methods is one of the major concerns which is highlighted in this book. Features: Showcases artificial intelligence in finance service industry Explains credit and risk analysis Elaborates on cryptocurrencies and blockchain technology Focuses on the optimal choice of asset pricing model Introduces testing of market efficiency and forecasting in the Indian stock market This book serves as a reference book for academicians, industry professionals, traders, finance managers and stock brokers. It may also be used as textbook for graduate level courses in financial services and financial analytics.

How the Metaverse Will Reshape Business and Sustainability
  • Language: en
  • Pages: 203

How the Metaverse Will Reshape Business and Sustainability

Sustainability is part of every aspect of our life, with climate concerns shaping the future. Thus, it is important to understand how metaverse will affect sustainability, as it is opening both challenges and opportunities for environmental sustainability. On the one side, replacing real-world interactions with 3D virtual and exchanging physical goods with digital ones are significantly less resource-intensive and more carbon-efficient. Therefore, this holds the promise of reducing the environmental pollution. On the other side, metaverse increases e-waste and energy consumption. Given this controversial impact, it is crucial for businesses and researchers to understand how to ensure that th...

Handbook of Research on Contemporary Consumerism
  • Language: en
  • Pages: 383

Handbook of Research on Contemporary Consumerism

  • Type: Book
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  • Published: 2019-09-20
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  • Publisher: IGI Global

Societal marketing has gained widespread recognition in the marketing discipline both in academia and the professional industry. The Handbook of Research on Contemporary Consumerism is an essential reference source that provides an in-depth understanding on the various aspects and issues of consumerism and reveals the critical success factors and conceptual and theoretical frameworks of these concepts from recent contexts and perspectives. Additionally, it examines the impact of identity on marketing and branding from the consumerist perspective, discusses consumerism as a source of innovation and product development, and provides insights on consumerism and profitability. Featuring research on topics such as circular economy, digital marketing, and social media, this book is ideally designed for practitioners, managers, marketers, academic researchers, and students.

Innovation and Capacity Building
  • Language: en
  • Pages: 309

Innovation and Capacity Building

  • Type: Book
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  • Published: 2018-09-03
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  • Publisher: Springer

This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective. Focusing on the paradigms of neuro-marketing, innovative change management, motivational creativity, and customer data management, to name a few, the authors provide practical learning outcomes which reflect how organisations are seeking to adopt innovative means to innovative ends, targeting capacity building in multiple ways. Ultimately, this edited collection implicitly defines an organisational philosophy that incorporates functionality, but also embraces business notions pertaining to wider contextual transformations and environmental developments. Theoretical and practical contributions highlight the importance of multidisciplinary research to practical business success, making this book an invaluable read to both scholars and business executives.

Managing the Digital Workplace in the Post-Pandemic
  • Language: en
  • Pages: 237

Managing the Digital Workplace in the Post-Pandemic

Managing the Digital Workplace in the Post-Pandemic provides a cutting-edge survey of digital organizational behaviour in the post-pandemic workplace, drawing from an international range of expertise. It introduces and guides students and practitioners through the current best practices, laboratory methods, policies and protocols in use during these times of rapid change to workplace practices. This book is essential reading for students, researchers and practitioners in business and management. The book draws on global expertise from its contributors while being suitable for class and educational use, with each chapter including further reading, chapter summaries and exercises. Tutors are supported with a set of instructor materials that include PowerPoint slides, a test bank and an instructor's manual. This text covers a wide range of themes in this fast-developing field, including: The effect of the pandemic on the digital workplace Gender and cyberbullying in the context of the digital workplace Digital ergonomics and productivity Digital conflict management

Consumer Brand Relationships in Tourism
  • Language: en
  • Pages: 662

Consumer Brand Relationships in Tourism

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Computational Intelligence for Green Cloud Computing and Digital Waste Management
  • Language: en
  • Pages: 426

Computational Intelligence for Green Cloud Computing and Digital Waste Management

  • Type: Book
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  • Published: 2024-02-27
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  • Publisher: IGI Global

In the digital age, the relentless growth of data centers and cloud computing has given rise to a pressing dilemma. The power consumption of these facilities is spiraling out of control, emitting massive amounts of carbon dioxide, and contributing to the ever-increasing threat of global warming. Studies show that data centers alone are responsible for nearly eighty million metric tons of CO2 emissions worldwide, and this figure is poised to skyrocket to a staggering 8000 TWh by 2030 unless we revolutionize our approach to computing resource management. The root of this problem lies in inefficient resource allocation within cloud environments, as service providers often over-provision computi...