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Fundraising Management
This comprehensive introduction to fundraising management provides a thorough grounding in the principles underpinning professional practice. Much more than a ‘how-to’ guide, the book critically examines the key issues in fundraising policy, planning and implementation, and introduces the most important management tools available to the modern fundraiser. Fully revised and updated, this new edition of Fundraising Management is packed with examples and case studies from around the world. It covers every important aspect of the fundraising process, including: Planning Donor recruitment and development Community fundraising Corporate fundraising Legacy fundraising Trust and foundation fundraising Legal and ethical frameworks for fundraising This groundbreaking text has been designed primarily to support students studying for the Certificate in Fundraising Management offered by the Institute of Fundraising, but is a useful text for all fundraising students and professionals.
Fundraising Management
This is the first truly comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, it provides a detailed overview of modern fundraising planning and practice, and analyzes critical issues as well presenting practical tools for campaign planning. Campaigns discussed include high-profile examples from companies as diverse as RSPCA, Greenpeace, Barnados and the American Cancer Society, which illustrate the theories and bring the topic to life. A truly groundbreaking analysis, this text works through the planning stages of fundraising to give readers a rounded understanding of the topic, and is essential reading for students of fundraising and non-profit professionals alike.
Building Donor Loyalty
Publisher Description
Elaine's Book
None
Fundraising Management
Applying the principles of marketing to nonprofit organizations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in the principles underpinning professional practices and critically examines the key issues in fundraising policy, planning and implementation. This new edition of Fundraising Management builds on the successful previous editions by including modern perspectives on organizational behaviour, extended coverage of digital fundraising and donor behaviour, including an examination of group influences on behaviour, and a new chapter on the use of social media for supporter engagement and retention. Combining scholarly analysis with practical real life examples, Fundraising Management has been endorsed by the Institute of Fundraising, and is mapped to the Certificate and Diploma in Fundraising, making it the definitive guide to best practice both in the UK and globally. This is a clear, problem-solving guide that no fundraising student or professional should be without.
Fundraising Management
This is the first truly comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, it provides a detailed overview of modern fundraising planning and practice, and analyzes critical issues as well presenting practical tools for campaign planning. Campaigns discussed include high-profile examples from companies as diverse as RSPCA, Greenpeace, Barnados and the American Cancer Society, which illustrate the theories and bring the topic to life. A truly groundbreaking analysis, this text works through the planning stages of fundraising to give readers a rounded understanding of the topic, and is essential reading for students of fundraising and non-profit professionals alike.
The Dud Avocado
'One of the best novels about growing up fast' GUARDIAN 'One falls for Sally Jay Gorce from a great height from the first sentence' OBSERVER 'Scandalous and entertaining . . . Both funny and true' EVENING STANDARD The Dud Avocado gained instant cult status on first publication and remains a timeless portrait of a woman hellbent on living. Sally Jay Gorce is a woman with a mission. It's the 1950s, she's young and she's in Paris. Having dyed her hair pink, she wears evening dresses in the daytime and vows to go native in a way not even the natives can manage. Embarking on an educational programme that includes an affair with a married man (which fizzles out when she realises he's single and wa...
When All Balls Drop
Heidi Siefkas was a happily married, globetrotting professional who seemingly had it all -- until a tree limb in New York's Hudson River Valley struck her down, breaking her neck and leaving her unconscious. Suddenly, life as she knew it stopped. She lost her independence. She lost her career. She watched her marriage disintegrate as she confronted a trail of devastating lies about her husband's double life. She had lost all that mattered, but she was a survivor. She fought to restore her health, repair her broken heart, and rebuild herself. Along the way, she gained clarity about her core values, ultimately coming to a deeper understanding of what it means to have it all. Through down-to-earth, short vignettes, When All Balls Drop shows us how it's possible to look up in spite of pain, deceit, and loss. Heidi's memoir -- rich with hope and humor -- inspires anyone who's had to confront tragedy and reassess their life in the wake of life-altering events.
Dam Greed
The book Dam Greed reveals the second effort to save the Little T by lawyers who saw unique beauty in the river and alternative ways to bring industry and money to the area without flooding. The lawyers, scientists, and archaeologists tried to prevent the destruction of the land, water, farming businesses, recreation areas, and historical sites. They reveal the politics that disregarded the environment, free enterprise, and the Endangered Species Act. The book may be purchased over the Internet at http://www.xlibris.com or locally at Sloan's Center in Madisonville or Vonore, Susan Morris Art Gallery in Sweetwater, John Hall Museum in Tellico Plains, and McKenzie Books in Athens. The cover was made by Julie Jack, a professor of art at Tennessee Wesleyan College in Athens, Tennessee. Water, the sky, a map of the area, and the Rose Island holly are shown with Robert and Bruce Dorward, the husband and the son of the author. Ms. Jack's work is available at Athens Art and Frame Shop. Her Web site is http://www.juliejack.com, and she is available as a visiting artist and instructor at conferences and workshops.
