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Manajemen Pemasaran
Manajemen pemasaran dan perilaku konsumen merupakan dua pembahasan yang saling terkait satu dengan lainnya. Bukan kebetulan keduanya menjadi elemen yang sangat penting dalam kegiatan bisnis, baik itu dagang maupun jasa. Pengelolaan penyediaan produk yang berangkat dari pemahaman yang tepat akan aspek-aspek yang berkaitan dengan analisis konteks di tingkat makro dan mikro, analisis pesaing dan perilaku konsumen, segmentasi dan penargetan pelanggan, serta penentuan posisi yang tepat berdasarkan kombinasi strategi bauran pemasaran, yaitu keputusan produk, harga, tempat, branding, komunikasi, dan promosi sangat penting untuk menentukan arah sebuah entitas usaha dan keberhasilan pencapaian target operasi bisnis di era globalisasi dan Revolusi Industri 4.0. Oleh karena itu pemahaman yang baik akan manajemen pemasaran dan perilaku konsumen sangat penting untuk para pelaku usaha.
Manajemen Sumber Daya Manusia Lanjutan
Buku ini disusun untuk menjawab kebutuhan akan pemahaman mendalam mengenai pengelolaan sumber daya manusia di era yang semakin dinamis dan kompleks. Di tengah persaingan global yang ketat dan perubahan teknologi yang pesat, pengelolaan SDM tidak lagi sekadar mengelola karyawan, tetapi juga mencakup strategi untuk meningkatkan produktivitas, inovasi, dan daya saing organisasi.
PENGANTAR MANAJEMEN
Perusahaan dalam pengelolaan operasi perlu baik. Manajemen secara sederhana didefinisikan sebagai cara bagaimana kita mendapatkan sesuatu melalui orang lain. Oleh karena itu, sebuah organisasi, baik yang berorientasi pada laba atau nirlaba atau pemerintah atau swasta, membutuhkan manajer yang baik. Hal ini penting karena dua alasan, yaitu pertama, secara internal dengan baik manajer (manajer) dapat mengelola sumber daya yang dimiliki perusahaan sehingga akan tercapai tujuan perusahaan secara efektif dan efisien. Alasan kedua, persaingan bisnis secara eksternal semakin meningkat. Apalagi jika diingat bahwa daya saing perusahaan sangat ditentukan oleh kemampuan perusahaan dalam menghasilkan produk yang memiliki keunggulan bersaing sehingga kelangsungan dan perkembangan perusahaan dapat terjamin di masa yang akan datang
The Story of Viteau
"The Story of Viteau" by Frank Richard Stockton. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.
The Rotating Disc Electrode
Important advances in a subject are as often promoted by a new technique as by new concepts and theories. In the study of electrode reactions which involve diffusion in a primary or a secondary step, the development and use of techniques involving rotating disc electrodes and derived instrumentation based on ring-disc and split-ring systems has enabled advances of great importance to be made in the quantitative examination of diffusion processes at electrodes and their role in electrode processes generally. The technique allows precisely defined mass-transport conditions to be set up which can be subjected to exact mathe matical analysis so that quantitative treatment of hydrodynamic and dif...
The Last Mirror on the Left
In this new Legendary Alston Boys adventure from Edgar-nominated author Lamar Giles, Otto and Sheed must embark on their most dangerous journey yet, bringing a fugitive to justice in a world that mirrors their own but has its own rules to play by.
Family Matters
Nariman Vakeel is a seventy-nine-year-old Parsi widower beset by Parkinson's disease and haunted by memories of the past. He lives with his two middle-aged step-children. When Nariman's illness is compunded by a broken ankle, he's forced to take up residence with his daughter Roxana, her husband Yezad and their two young sons. This new responsibility for Yezad, who is already besieged by financial worries, proves too much and pushes him into a scheme of deception - with devastating consequences.Wise and compassionate, Family Matters has all the richness, the gentle humour and the narrative sweep that have earned Rohinton Mistry the highest accolades.'It is rare to discover a novel in which the characters are so well drawn that you feel wrapped up in their problems, rather than just privy to them.' Independent on Sunday 'A brilliant novel from one of India's finest living novelists.' Observer
3D Imaging in Endodontics
This book is designed to provide the reader with a full understanding of the role of cone beam computed tomography (CBCT) in helping to solve many of the most challenging problems in endodontics. It will shorten the learning curve in application of this exciting imaging technique in a variety of contexts: difficult diagnostic cases, treatment planning, evaluation of internal tooth anatomy prior to root canal therapy, nonsurgical and surgical treatments, early detection and treatment of resorptive defects, and outcomes assessment. The ability to obtain an accurate 3D representation of a tooth and the surrounding structures by means of noninvasive CBCT imaging is changing the approach to clinical decision making in endodontics. Clinicians long accustomed to working in very small, three-dimensional spaces are no longer constrained by the limitations of two-dimensional imaging. The challenges of mastering the new technology can, however, be daunting. The detailed guidance contained in this book will help endodontists to take full advantage of the important benefits offered by CBCT.
The Battle of Gettysburg
The moving story of the battle between the Union and the Confederacy at Gettysburg and its significance.
