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The Machine Age of Customer Insight
The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challenges of the transformation process for business and for customer insights more specifically.
MIT Sloan Management Review Article on Smart Product Breakthroughs Depend on Customer Control
Research shows that customers want the functional benefits of smart products without sacrificing autonomy and privacy. --
Smart Product Breakthroughs Depend on Customer Control
Smart products like robotic vacuums and smart speakers have become common in many households. However, although consumers value the convenience and time savings smart products offer, the accompanying feeling that they’ve relinquished some control to a machine is inhibiting the products’ broader adoption and customer satisfaction. Based on their research, the authors recommend ways that smart-product companies can increase consumers’ sense of control and autonomy when using smart technology.
Services Marketing: People, Technology, Strategy (Ninth Edition)
Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media, and case examples.This book takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. It features cases and examples from all over the world and is suitable for students who want to gain a wider managerial view.Supplementary Material Resources:Resources are available to instructors who adopt this textbook for their courses. These include: (1) Instructor's Manual, (2) Case Teaching Notes, (3) PowerPoint deck, and (4) Test Bank. Please contact sales@wspc.com.Key Features:
How Silicon Valley Unleashed Techno-feudalism
The rise of the IT industry in the nineties promised a new era of freedom and prosperity. It didn't deliver. Certainly, algorithms are everywhere, but capitalism is no more civilised than ever. In fact, in the hands of private corporations, the digitalisation of the world drives us towards a darker future. The return of monopolies, the dominance of a few platforms, the blurred distinction between the economic and the political all epitomise a systemic mutation. Information and data networks push the digital economy in the direction of the feudal logic of rent, dispossession, and personal domination. How Silicon Valley Unleashed Techno-feudalism offers a fresh genealogy of the Silicon Valley consensus and its contradictions. It disentangles the principles of an emerging systemwide rationale. Large firms compete in cyberspace to gain control over data, and ordinary people are increasingly at the mercy of tech giants. In this new economic order, capital is moving away from production to focus on predation.
Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation
This two-volume set of IFIP AICT 617 and 618 constitutes the refereed proceedings of the IFIP WG 8.6 International Working Conference "Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation" on Transfer and Diffusion of IT, TDIT 2020, held in Tiruchirappalli, India, in December 2020. The 86 revised full papers and 36 short papers presented were carefully reviewed and selected from 224 submissions. The papers focus on the re-imagination of diffusion and adoption of emerging technologies. They are organized in the following parts: Part I: artificial intelligence and autonomous systems; big data and analytics; blockchain; diffusion and adoption technology; emerging technologies in e-Governance; emerging technologies in consumer decision making and choice; fin-tech applications; healthcare information technology; and Internet of Things Part II: information technology and disaster management; adoption of mobile and platform-based applications; smart cities and digital government; social media; and diffusion of information technology and systems
Agostino Nifo De Intellectu
This books offers an annotated edition of Nifo’s De intellectu (1503), including an extensive analytical summary of the contents, as well as a chronology of Nifo’s life and works, and a full index of the chapters of this work.
Martindale-Hubbell Law Directory
Choosing an attorney can be one of the most important decisions your patrons will make. The MARTINDALE-HUBBELL LAW DIRECTORY will help them make an informed selection. This definitive resource has been the place to turn to for information on lawyers & law firms in the U.S., Canada, & other countries worldwide. The new 25-volume MARTINDALE HUBBELL LAW DIRECTORY makes finding the information you need easier than ever before. Organized alphabetically by state & city, the Biographical Volumes, are divided into three sections. The first part of each volume - the Practice Profiles section - provides a comprehensive listing of lawyers & law firms - virtually every active attorney in the U.S. The se...
