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Language in Business, Language at Work
Packed with contemporary examples from the business world, this is an exciting and engaging text which explains how language works in business, how to analyse it and how to use it in an informed and creative way. The book is split into three parts, which look at business communication from corporate, management and employee perspectives. Wide-ranging in nature, it explores a variety of topics ranging from stakeholder communication and brand narratives to managing conflict and self-branding. Each chapter contains ample opportunity for readers to put new skills into practice, while case studies act as springboards for further discussion. This is essential reading for students of both language and business-related disciplines, both during and beyond their studies. It is also an indispensable resource for teachers of business communication.
Digital Business Discourse
This book provides a timely and comprehensive snapshot of the current digital communication practices of today's organisations and workplaces, covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs, consumer reviews and mobile communication technologies.
Researching Language and Social Media
Social Media is fast becoming a key area of linguistic research. This highly accessible guidebook leads students through the process of undertaking research in order to explore the language that people use when they communicate on social media sites. This textbook provides: An introduction to the linguistic frameworks currently used to analyse language found in social media contexts An outline of the practical steps and ethical guidelines entailed when gathering linguistic data from social media sites and platforms A range of illustrative case studies, which cover different approaches, linguistic topics, digital platforms, and national contexts Each chapter begins with a clear summary of the topics covered and also suggests sources for further reading to supplement the initial discussion and case studies. Written with an international outlook, Researching Language and Social Media is an essential book for undergraduate and postgraduate students of Linguistics, Media Studies and Communication Studies.
Language Awareness in Business and the Professions
The crucial role language plays in constituting our reality, and in achieving political influence and control, has long been known in scholarship. However, appreciation of the role of language in understanding our social realities and power relations has not been fully translated to education or even to research beyond linguistically focussed academic strands. Bringing together well-established scholars from a range of disciplines, this book demonstrates why language awareness and discourse consciousness should be considered a key skill in business and professional life, and looks closely at language in areas such as entrepreneurship, leadership, human resource management, medical, financial, or business communication, ecology, media, and politics. The authors demonstrate how the understanding of the minutiae of language use in a variety of professional contexts leads to knowledge that will empower future generations of professionals and enable them to develop a self-reflexive, critical, and more ethical practice.
Handbook of Research on Discourse Behavior and Digital Communication: Language Structures and Social Interaction
A compendium of over 50 scholarly works on discourse behavior in digital communication.
Introducing Language in the Workplace
This introductory textbook summarises key topics from up-to-date workplace discourse research, with over 160 international examples.
COVID-19, Communication and Culture
This book analyses some of the many upheavals brought about by the COVID-19 pandemic through the lens of the COVID-19–communication–culture interface, with a particular focus on the new global, virtual workplace. It brings together a pluridisciplinary and multinational team of researchers from the fields of sociology and organisational studies, discourse analysis, linguistics, communication and cultural studies, and includes testimonials from actors within the professional sector such as international managers, consultants and foreign trade advisors. The collection examines a wide range of phenomena including communication on the pandemic by public authorities, the pandemic as a discursi...
In Praise of Profanity
In In Praise of Profanity, Michael Adams offers a provocative, unapologetic defense of profanity, arguing that we consistently fail to appreciate it as a legitimate means of expressing ourselves.
Language, Identity Online and Running
This book focuses on language and identity online within the context of running from an interdisciplinary perspective. It brings together digital ethnography, existential phenomenology, interpretative phenomenological analysis and sporting embodiment in the pursuit to explore runners’ lived experiences and identities online. Language, identity and identity online are often studied in broader social contexts such as education, culture and politics, and running is intimately related to key issues in contemporary society, such as health and exercise, sport and nationalism, embracing a variety of discourse types and having implications more generally for our identity as human beings. The evolving online media through which people make sense of who they are and which groups they belong to are enabling new ways of realising identities and relationships. This book will be of interest to applied linguists, discourse analysts, as well as those interested in sports, sports psychology, and identity enactment.
Writing Online
Online writing plays a complex and increasingly prominent role in the life of organizations. From newsletters to press releases, social media marketing and advertising, to virtual presentations and interactions via e-mail and instant messaging, digital writing intertwines and affects the day-to-day running of the company - yet we rarely pay enough attention to it. Typing on the screen can become particularly problematic because digital text-based communication increases the opportunities for misunderstanding: it lacks the direct audio-visual contact and the norms and conventions that would normally help people to understand each other. Providing a clear, convincing and approachable discussio...
