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I grew up in a rural area of Idaho. (Yes, there are areas in Idaho that are not rural.) Our family of 11 lived on an acre with a large garden, a barn, and a small pasture to keep various livestock. Every Saturday morning my 8 brothers and I were required to do our chores, which consisted of working in the garden, cleaning the house, feeding the chickens, and tending to the livestock in the pasture. We had a cow for a few years that my older brother, Maurice had to milk twice daily by hand when he was in junior high. He developed tremendous grip strength which certainly helped him be a state-championship wrestler. My twin brother and I were in elementary school when we were responsible for ra...
Do you know what it takes to make your business stand out from the crowd?If you are a business owner with an established product or brand, this is the proverbial "must read." Why? Because you will either discover your existing brand is on point, or Your Brand Sucks will not only tell you why it sucks, it will tell you how to fix it and give you the confidence to go ahead with a rebrand, especially if you're already considering it. Whether you're a seasoned company that needs a brand course correction, or a small business startup that needs to establish a brand, this book is for you. It will reveal the most efficient, comprehensive, and effective approach you can adopt to establish a solid br...
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DIVFrom the New York Times bestselling author of the Deadly Sins seriescomes the story of a female FBI agent on the most dangerous mission of her career Rita Sullivan is the kind of FBI agent who plays by the book and always gets her man. Now, to bring a multimillion-dollar Ponzi scammer to justice, she must become a con artist herself. David Rathbone has walked away from an insider-trading rap in New York, and the Feds are out for blood. When the beautiful Rita and her seductive prey collide, all bets are off./divDIV /divDIVNow Rita’s living the life of Riley, playing in David’s glittering high-society world of polo, charity balls, and pleasure cruises. As she circles the south Florida playgrounds of Palm Beach and Miami, Rita gets closer to her mark and becomes vulnerable to the biggest con of all: love. Sullivan’s Sting is one of Lawrence Sanders’s most irresistible novels, with its ambitious plot and the mystery master’s trademark cast of unforgettable characters./div
Based on more than 40 interviews with Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues--Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.
Number of Exhibits: 5
Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaning * Reinforce it with the right touchpoints * Hone your brand's unique story * Share it through engaging content * Cultivate a sense of community * Craft a coherent experience * Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.