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Unstructured Data Analytics
Turn unstructured data into valuable business insight Unstructured Data Analytics provides an accessible, non-technical introduction to the analysis of unstructured data. Written by global experts in the analytics space, this book presents unstructured data analysis (UDA) concepts in a practical way, highlighting the broad scope of applications across industries, companies, and business functions. The discussion covers key aspects of UDA implementation, beginning with an explanation of the data and the information it provides, then moving into a holistic framework for implementation. Case studies show how real-world companies are leveraging UDA in security and customer management, and provid...
Oral Traditions and Gender in Early Modern Literary Texts
Proposing a fresh approach to scholarship on the topic, this volume explores the cultural meanings, especially the gendered meanings, of material associated with oral traditions. The collection is divided into three sections. Part One investigates the evocations of the 'old nurse' as storyteller so prominent in early modern fictions. The essays in Part Two investigate women's fashioning of oral traditions to serve their own purposes. The third section disturbs the exclusive associations between the feminine and oral traditions to discover implications for masculinity, as well. Contributors explore the plays of Shakespeare and writings of Spenser, Sidney, Wroth and the Cavendishes, as well as...
Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.
Hotel Pricing in a Social World
Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and str...
Old Age, Masculinity, and Early Modern Drama
As it considers early modern medical theories, sexual myths, and intergenerational conflicts, this book traces the development of the comic old man character in Renaissance comedy, from his many incarnations in Venice and Florence to his popularity on the English stage. As Anthony Ellis shows how English dramatists adapted an Italian model to portray concerns about growing old, he sheds new light on early modern society's complex attitudes toward aging.
Fair Lending Compliance
Praise for Fair Lending ComplianceIntelligence and Implications for Credit Risk Management "Brilliant and informative. An in-depth look at innovative approaches to credit risk management written by industry practitioners. This publication will serve as an essential reference text for those who wish to make credit accessible to underserved consumers. It is comprehensive and clearly written." --The Honorable Rodney E. Hood "Abrahams and Zhang's timely treatise is a must-read for all those interested in the critical role of credit in the economy. They ably explore the intersection of credit access and credit risk, suggesting a hybrid approach of human judgment and computer models as the necessa...
Profit Driven Business Analytics
Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive, develop, and manage advanced analytical models. Detailed discussion delves into the wide range of analytical approaches and modeling techniques that can help maximize business payoff, and the author team draws upon their recent research to share deep insight about optimal strategy. Real-life case studies and examples illustra...
The Politics of Female Alliance in Early Modern England
Introduction -- The politics of women's "domestic" alliances. Distaff power: plebeian female alliances in early modern England / Bernard Capp -- Between women: slanderous speech and neighborly bonds in Henry Porter's The two angry women of Abington / Ronda Arab -- The political role of the gossip in Swetnam the woman-hater, arraigned by women / Megan Inbody -- Virtual and actual female alliance in The maid's tragedy and The tamer tamed / Niamh J. O'Leary -- Failed alliances and miserable marriages in Katherine Philips's letters / Elizabeth Hodgson -- Women's alliances and the politics of the court. Performing patronage, crafting alliances: ladies' lotteries in English pageantry / Elizabeth Z...
Bank Fraud
Learn how advances in technology can help curb bank fraud Fraud prevention specialists are grappling with ever-mounting quantities of data, but in today's volatile commercial environment, paying attention to that data is more important than ever. Bank Fraud provides a frank discussion of the attitudes, strategies, and—most importantly—the technology that specialists will need to combat fraud. Fraudulent activity may have increased over the years, but so has the field of data science and the results that can be achieved by applying the right principles, a necessary tool today for financial institutions to protect themselves and their clientele. This resource helps professionals in the fin...
Style and Statistics
A non-technical guide to leveraging retail analytics for personal and competitive advantage Style & Statistics is a real-world guide to analytics in retail. Written specifically for the non-IT crowd, this book explains analytics in an approachable, understandable way, and provides examples of direct application to retail merchandise management, marketing, and operations. The discussion covers current industry trends and emerging-standard processes, and illustrates how analytics is providing new solutions to perennial retail problems. You'll learn how to leverage the benefits of analytics to boost your personal career, and how to interpret data in a way that's useful to the average end busine...
