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Explore cultural anthropology in an applied and fascinating way with Gary Ferraro and Susan Andreatta's CULTURAL ANTHROPOLOGY: AN APPLIED PERSPECTIVE, Ninth Edition. This contemporary text gives you all the key material you need for your introductory course, yet is highly relevant to today's students with its real-world applications of the principles and practices of anthropology. This book will help you learn to appreciate other cultures as well as your own and to apply what you learn to situations in your personal and professional life. Check out the real-life examples of cross-cultural misunderstandings and issues (in popular "Cross-Cultural Miscues" features) to view "culture at work." Also, the book takes a look at specialized vocabularies such as "chickspeak" (the language of single, urban, upwardly mobile women) and contemporary topics such as health aid for women in Afghanistan and environmental degradation.
This book demonstrates how the theories and insights of anthropology have positively influenced the conduct of global business and commerce, providing a foundation for understanding the impact of culture on global business, and global business on culture.
The text demonstrates how the theory, methods, and insights of cultural anthropology can influence, in a positive way, the conduct of international business operations, be they negotiating, managing, or marketing.KEY TOPICS: It explores (1) such general concepts as culture, ethnocentrism, and culture change; (2) the nature of the communication process, both linguistic and nonverbal communication; (3) a typology of value contrasts that can be applied anywhere in the world to help diagnose potential breakdowns in business communication; (4) a number of ways of collecting relevant culture-specific data on any of the hundreds of different national cultures of the world; and (5) a set of valuable skills and competencies that are vital for becoming a world class business person.MARKET: For cross-cultural trainers and human resources personnel.
Concise, inexpensive, and accessible, CLASSIC READINGS IN CULTURAL ANTHROPOLOGY, Third Edition, provides an excellent introduction to the field of anthropology and the contributions it makes to understanding the world around us.
Practical and insightful, CLASSIC READINGS IN CULTURAL ANTHROPOLOGY is a concise, inexpensive, and accessible reader that presents core historical and contemporary works that have been instrumental in shaping anthropological thought and research over the past decades. Carefully edited by author Dr. Gary Ferraro, the text includes classic readings from the disciplines of cultural anthropology and linguistics. Selected from scholarly works on the basis of their enduring themes and contributions to the discipline, these eminently relevant selections enable you to further explore anthropological perspectives on such key topics as culture; language and communication; ecology and economics; marriage and family; gender; politics and social control; supernatural beliefs; and issues of culture change. By providing this wide array of classic reading on foundational topics, this book delivers an excellent introduction to the field of cultural anthropology and the contributions it makes to understanding the world around us. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
The contemporary family is being distracted, disturbed and distraught by societal pressures from every direction. The nuclear family concept, believed crucial to child rearing, is becoming passé according to census data. Or has the wave of disruption to families crested? It is hoped that this bibliography will serve as a useful tool to researchers seeking further information on families and the pressures being exerted upon them in the 21st century.
In addition to a comprehensive overview of the discipline, CULTURAL ANTHROPOLOGY: AN APPLIED PERSPECTIVE, goes beyond basic introductory material by applying the theory, insights, and methods of cultural anthropology to contemporary situations that students both majors and non-majors are likely to encounter in their professional and personal lives. In the Eighth Edition, new co-author Susan Andreatta adds her expertise in economic and medical anthropology to that of Gary Ferraro, who has worked extensively in the anthropology of business, education, and organizational structures. Through the book’s lucid narrative and wealth of modern examples, students come to understand how to view the w...
EmTech Anthropology: Careers at the Frontier emphasizes anthropology’s critical role at the frontier of emerging technologies (EmTech). The book explores the opportunities and challenges that arise as anthropologists venture into the territory of EmTech, pushing the boundaries of traditional academic approaches and methodologies. By sharing the stories and insights of early to mid-career anthropologists working in AI, robotics, Web3, cybersecurity, and other cutting-edge fields, the book provides a possible roadmap for future practitioners seeking to make an impact in the world of EmTech. These anthropologists demonstrate how the discipline's unique perspective and skills can be applied to...
From track and field to swimming and diving, and of course basketball and soccer, Indiana University Olympians celebrates over a century of Indiana University Olympic competitors. Beginning in 1904, at the 3rd summer games in St. Louis, IU's first Olympic medal went to pole vaulter LeRoy Samse who earned a silver medal. In 2016, swimmer Lilly King rocketed onto the world stage with two gold medals in the 31st Summer Games in Rio de Janeiro. Featuring profiles of 49 athletes who attended IU, Indiana University Olympians includes the stories of well-known figures like Milt Campbell, the first African American to win decathlon gold and who went on to play pro football, and Mark Spitz, winner of seven swimming gold medals. The book also highlights fascinating anecdotes and the accomplishments of their less well-known colleagues, including one athlete's humble beginnings in a chicken house and another who earned a Silver Star for heroism in the Vietnam War. Despite their different lives, they share one key similarity—these remarkable athletes all called Indiana University home.