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Management Information Systems
This new Seventh Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus it places a major emphasis on up-to-date coverage of the essential role of Internet technologies in providing a platform for business, commerce, and collaboration processes among all business stakeholders in today’s networked enterprises and global markets. The benchmark text for the syllabus organized by technology, this text appraoches the material from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize and enhance the explanation.
Systems Analysis and Design
This text combined with its accompanying Web-based pedagogy and content presents a real-world environment through integration of computer technology-role-playing, multicriteria peer evaluation, and team presentations.".
Modern Data Warehousing, Mining, and Visualization
For undergraduate/graduate-level Data Mining or Data Warehousing courses in Information Systems or Operations Management Departments electives. Taking a multidisciplinary user/manager approach, this text looks at data warehousing technologies necessary to support the business processes of the twenty-first century. Using a balanced professional and conversational approach, it explores the basic concepts of data mining, warehousing, and visualization with an emphasis on both technical and managerial issues and the implication of these modern emerging technologies on those issues. Data mining and visualization exercises using an included fully-enabled, but time-limited version of Megaputer's PolyAnalyst and TextAnalyst data mining and visualization software give students hands-on experience with real-world applications.
Introduction to Information Systems
O'Brien's Introduction to Information Systems 14e continues to reflect the movement toward enterprise-wide business applications. George Marakas from the University of Kansas joins as a co-author on this new edition. New real world case studies correspond with this curriculum shift. The text's focus is on teaching the general business manager how to use and manage the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, problem solving, and decision-making.
Decision Support Systems and Megaputer
Packed with essential information, this valuable volume helps future business management professionals learn to make and support managerial decisions, providing a thorough understanding of the support aspect of DSS. Written from a cognitive processes and decision-making perspective, it concentrates on issues that emphasize managerial applications and the implication of decision support technology on those issues. The volume examines data warehouses, intelligent software agents and DSS system development, as well as an introduction to decision support systems, decision in the organization, modeling decision processes, group decision support and groupware technologies, executive information systems, expert systems and artificial intelligence, knowledge engineering and acquisition, and data mining and data visualization. For Data Warehouse Administrators, CIO and Directors of Information Systems.
Management Information Systems
Overview: The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation.
Systems Analysis & Design
The systems development environment; Indentification and selection of development projects; Systems requirements determination; Modeling the processes and logic.
