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The Elements of Graphic Design
This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless ...
Wireless Internet Applications and Architecture
This guide for developers and architects presents a technical overview of wireless Internet technology, applications, and content issues. The text begins with a discussion of basic wireless concepts and technological trends. Next, the construction of messaging, browsing, and interactive and conversational voice portal applications is described. The final section is devoted to the architecture of the wireless Internet. Coverage extends to a discussion of mCommerce servers. Annotation copyrighted by Book News Inc., Portland, OR.
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Media Design
This timely new book provides practical information, supported by theory, on how to use print, audio, and video technology in designing mediated messages. Unlike other books on the topic, this book describes the technology by demonstrating how to use it successfully. Explains and models proper design principles, which are sorely missing in current use of communication technology. Focuses on media harmony--thoroughly knowing the media one is working with and having the ability to design a visual message to convey meaning. Offers step-by-step instructions on creating graphics for the Web and presentations. Explores the theory of successfully designing mediated messages, and includes both good and poor designs. Discusses how to identify a need and select a successful design for the message. Covers the current new technologies used in communication. Offers practical instances and examples throughout. A valuable reference for professionals in public relations, advertising assistants, marketing assistants, and administrative assistants.
Interior Architecture Drafting and Perspective
A single, convenient reference that includes both the basics of drafting and examples of uniform interior design standards.
Sustainable Graphic Design
There is little appreciation for what happens to graphic design artifacts after their useful life has ended. Sustainable Graphic Design outlines graphic design's relationship to production and consumption, demonstrating how designers can contribute solution-oriented responses to consumption, through tools and methodologies applicable to both education and practice. The book provides an overview of sustainable graphic design, based on global engagement with design's relationship to consumption, and features highly creative work inspired by complex issues and including studies of a variety of visual artifacts, the larger built environment and the very ordinary products of consumption. Presenting cutting-edge work in graphic design from practitioners, educators and students from North America, Northern Europe, Australia and the Far East, the book helps students visualize their future roles engaging with the field in response to ecological concerns, social justice and present systems of design by using extensive case studies of student work with step-by step instructions adapted for use by instructors.
Design Matters: Portfolios 01
During the past few years, portfolio management and self-promotion have taken on a far greater role within a graphic designer’s business model. The degree to which they can increase their earned revenue through exceptionally defined, marketing-oriented promotions and portfolio management is paramount. These individuals and agencies now identify their product as cultural tourism and stress the role of their work as economic generators. This book defines the core elements of self-promotion and portfolio creation and provides the insights graphic designers need to showcase their work in unique and creative ways. Case studies demonstrate the different techniques designers use to create successful portfolios for different audiences and measure the results of those efforts. The book also details how often portfolios should be updated and distributed and determine workable budgets to produce a great portfolio.
