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PENGANTAR EKONOMI BISNIS
Buku Pengantar Ekonomi Bisnis ini disusun oleh para akademisi dan praktisi dalam bentuk buku kolaborasi. Walaupun jauh dari kesempurnaan, tetapi kami mengharapkan buku ini dapat dijadikan referensi atau bacaan serta rujukan bagi akademisi ataupun para profesional. Sistematika penulisan buku ini diuraikan dalam tiga belas bab yang memuat tentang dasar-dasar dan ruang lingkup ekonomi bisnis, prinsip-prinsip dasar ekonomi sebagai dasar keputusan bisnis, mikroekonomi dan makroekonomi, permintaan dan penawaran dalam konteks bisnis, teori perilaku konsumen, teori produksi dan biaya, pasar dan struktur pasar, perusahaan dan bentuk-bentuk organisasi bisnis, persaingan dan keunggulan kompetitif, pemasaran dan strategi pemasaran dalam bisnis, peran pemerintah dalam ekonomi bisnis, pengelolaan sumber daya manusia, globalisasi dan ekonomi bisnis internasional.
BUKU EMAS PTN
Belajar Buku Masuk PTN BUKU EMAS
The Bank Directory
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Analisis Sentimen
“Big data” menjadi salah satu terminologi yang sering kita dengar atau baca dalam beberapa tahun terakhir. Penelitian dengan memanfaatkan big social data mendapat pengaruh dari era komputasi (computational turn), yang mana dimensi politis dan pragmatis dari era komputasi ini tidak bisa dengan mudah dipisahkan. Era komputasi juga mengaburkan batas-batas disiplin ilmu pengetahuan, misalnya mengaburkan batas antara ilmu komputer, humaniora, dan ilmu sosial. Pada kajian studi media dan ilmu komunikasi, era komputasi melakukan rekonfigurasi pada keduanya dengan memperluas ruang lingkup objek-objek yang potensial untuk dikaji seperti pada kajian bisnis, perusahaan, dan organisasi. Big data mem...
Psychological Capital: Developing the Human Competitive Edge
Although there are as many answers to the question of how organizations can gain competitive advantage in today's global economy as there are books and experts, one lesson seems very clear: traditional answers and resources are no longer sufficient. This seminal book offers not only an answer regarding how to gain competitive advantage through people, but also a brand new, untapped human resource--psychological capital, or simply PsyCap. Generated from both the positive psychology movement and the authors' pioneering work on positive organizational behavior, PsyCap goes beyond traditionally recognized human and social capital. But PsyCap is not a vague or unscientific concept: to be included...
Music Grooves
A unique collaboration between two of the most challenging voices studying music today, this volume explores the dual themes of musical participation and musical mediation. A number of the authors' most important essays, thoroughly revised and updated, are introduced and framed by dialogues that supply additional context, introduce retrospective concerns, and reveal previously unseen connections. This format expresses the authors' desire for a more reflexive, experimental discourse on music and society and invites readers to join their conversations. Music Grooves ranges from jazz, blues, polka, soul, rock, world beat, rap, karaoke, and other familiar genres to major scholarly debates in music theory and popular culture studies. The authors cover vital issues in media studies, ethnomusicology, popular culture studies, anthropology, and sociology, while discussing musics from America, Greece, Cuba, Africa, and Papua New Guinea and artists as diverse as James Brown, Aretha Franklin, Li'l Wally Jagiello, Bo Diddley, Walt Solek, Madonna, Paul Simon, Miles Davis, Thelonious Monk, and Billie Holiday.
Pennsylvania 1860
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ICoSMI 2020
This book is the proceeding of the International Conference on Sustainable Management and Innovation (ICoSMI 2020) that was successfully held on 14-16 September 2020 using an online platform. The conference was mainly organized by the Department of Management IPB University in collaboration with Leibniz University of Hannover, Universiti Putera Malaysia, Kasetsart University, Tun Hussein Onn University of Malaysia, Tamil Nadu Teachers Education University, Deakin University, University of Adelaide, Forum Manajemen Indonesia, FE Pakuan University, FE Gajah Mada University FEB University of North Sumatra and FEB Andalas University, SBM Bandung Institute of Technology, FEB Lampung University, P...
