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The Retail Value Chain
The Retail Value Chain analyses the changes in the retail industry such as internationalization and consolidation and looks at the strategic options open to companies. It covers retail structures, efficient consumer response, partnerships in retail value chains, demand management, store operations, IT trends, loyalty programmes, shopper information sharing and more. In addition to providing useful insights into why retail operates the way it does, The Retail Value Chain describes the key concepts of Efficient Consumer Response (ECR) and provides several illustrative cases to demonstrate the results. As such, it is essential reading for both retail practitioners and students of retail and channel marketing.
Der deutsche Textileinzelhandel: Die wichtigsten Händler und ihre Strategien
Die Händler im deutschen Textileinzelhandel stehen heutzutage vor dem Problem sinkender Margen und Absätze. Die Konsumausgaben der Verbraucher für Bekleidung und Textilien im Einzelhandel sind weiterhin rückläufig. Daneben findet eine Verschiebung in der Wettbewerbsstruktur statt. Manche Händler machen sich die Vorwärts- oder Rückwärtsintegration der Handelsstufe zu Nutze, eine Wachstumsstrategie, die im Fashion-Handel in den letzten Jahren Wettbewerbsvorteile ermöglichte. Einige traditionelle Betriebsformenvertreter haben diese Chancen zu spät erkannt und müssen ihre Geschäftstätigkeit aufgeben. Dadurch werden Flächen frei, die von den umsatzstärksten Unternehmen aufgekauft ...
Zukünftige Entwicklungen in der Mobilität
Die Forschung zur Mobilität weist eine sehr dynamische Entwicklung und große thematische Breite auf. Deshalb ist es notwendig, zukünftige Trends im Automotive Engineering, im Automotive Management, künftige Mobilitätskonzepte und die Zukunft der mobilen Kommunikation gemeinsam zu betrachten. Der Tagungsband präsentiert die Beiträge des 3. Wissenschaftsforums Mobilität, das im Juli 2011 an der Universität Duisburg-Essen stattfand.
Das E-Commerce Buch
E-Commerce ist ein Thema, dem sich kein Marktteilnehmer mehr entziehen kann. Insbesondere Unternehmen wie Google, Apple, Facebook und Amazon, aber auch spezialisierte Nischenanbieter revolutionieren die Branche nahezu täglich aufs Neue. Innovative Marketingformen, Vertriebswege und technische Lösungen stellen bedeutende Herausforderungen dar, eröffnen aber auch große Chancen. Hier setzt Das E-Commerce-Buch an. Das mittlerweile zum Standardwerk gewordene Buch liegt nun in einer vollständig überarbeiteten und aktualisierten Aufl age vor und bietet Professionals, Einsteigern und Studierenden ▶ grundlegende Kenntnisse zum Thema E-Commerce, ▶ einen umfassenden Marktüberblick, ▶ fundi...
Os senhores da gestão
Este livro é resultado da ascensão da internet, do crescente poder dos mercados emergentes, da grande recessão de 2008 e dos desenvolvimentos mais recentes na teoria da administração; A primeira parte de Os senhores da gestão analisa como a indústria funciona; O Capítulo 1 examina o ciclo de vida e a importância de um dos modismos mais influentes do momento, a responsabilidade social da empresa (RSE), e o compara com outra grande mania dos anos 1990, a Reengenharia; A segunda parte analisa algumas das pessoas que têm definido a moderna teoria de administração; Já a terceira parte examina as forças que estão moldando a atual revolução da Administração; Ao longo do livro, há capítulos inteiros dedicados à responsabilidade social da empresa, guerra por talentos, disseminação do ideal empresarial e novos modelos no MUNDO emergente; Dentre os exemplos citados pelo autor, estão incluídos carros, serviços bancários por telefone e cirurgia cardíaca; Trata-se de uma leitura obrigatória para qualquer pessoa interessada em melhorar a prática empresarial;
Bioactive Molecules from Marine Microorganisms
For this Special Issue book, ten papers focusing on novel bioactive molecules from different marine microorganisms, including fungi, cyanobacteria, actinobacteria and diatoms, were selected. The isolated biomolecules represent different structures and showed anticancer, antiviral, antifungal, antibacterial, anti-inflammatory and enzyme-inhibiting activities. One of the papers is a review article on microviridins, a class of bioactive cyanobacterial peptides.
The European Union and the Use of Military Force
Koivula examines the discursive space related to the use of military force by the European Union (EU). By examining the EU's relationship to its use of military force during the course of its history and by demonstrating that the contemporary discursive space of the EU military dimension is incoherent in nature and contains inherent contradictions, he seeks to answer the related question of whether extreme forms of military enforcement, for example killing, is appropriate for the EU.
Riverbank Filtration
Chittaranjan Ray, Ph. D. , P. E. University of Hawaii at Mãnoa Honolulu, Hawaii, United States Jürgen Schubert, M. Sc. Stadtwerke Düsseldorf AG Düsseldorf, Germany Ronald B. Linsky National Water Research Institute Fountain Valley, California, United States Gina Melin National Water Research Institute Fountain Valley, California, United States 1. What is Riverbank Filtration? The purpose ofthis book is to show that riverbank filtration (RBF) isa low-cost and efficient alternative water treatment for drinking-water applications. There are two immediate benefits to the increased use of RBF: Minimized need for adding chemicals like disinfectants and coagulants to surface water to control pa...
Russia's Energy Policies
'Russia is an increasingly important player in global energy markets, yet its policies are under-researched and little understood. This collection represents an important and sophisticated contribution to the debate. While much of the commentary on Russian energy consists of generalizations about Russia's political strategy, this work lifts the lid and looks inside the process through which Russian energy policies are designed and implemented. It brings together essays by top specialists in the field, and makes a conscious effort to integrate the various disciplines of politics, economics and geography by developing a model of the "cognitive frames" through which the policy process is shaped...
